BinsOptimizer – Instant Image Optimizer, Compression & WebP Converter vs Converter for Media – Optimize images | Convert WebP & AVIF

BinsOptimizer is the fastest, most private way to optimize images in WordPress. Unlike cloud-based image optimizers, BinsOptimizer converts and compresses your images directly in the browser — before they ever hit your server. No API keys, no monthly fees, no privacy risks. Every JPEG and PNG you upload is automatically converted to WebP — the modern image format recommended by Google — and resized to your chosen maximum dimension. The result is smaller file sizes, faster page loads, and better Core Web Vitals scores, all without touching your server resources. Why choose BinsOptimizer over other image optimizer plugins? Most WordPress image optimization plugins send your images to external cloud servers for processing, which is slow, costs money, and raises data privacy concerns. BinsOptimizer does everything on the user’s own machine using modern browser APIs, making it instant, free, and completely private. Video Tutorial Key Features Automatic WebP Conversion: Convert JPEG, PNG, and SVGs (if you allow) images to WebP on upload for up to 80% smaller file sizes and better Google PageSpeed scores. Client-Side Image Compression: All image processing happens in the browser — zero server load, zero cloud costs. Smart Image Resizing: Automatically downscale oversized images to your chosen maximum width or height during upload. No API Key Required: Fully self-contained. No third-party services, no subscriptions, no limits. 100% Private: Your images are never sent to an external server. Everything stays on your machine until the optimized file is uploaded. Zero Queue, Instant Results: Optimization happens in real time as you upload — no background jobs or waiting. Media Library Integration: View compression savings, original vs. optimized file sizes, and conversion time directly in the WordPress Media Library. Works Everywhere in WordPress: Compatible with the Block Editor (Gutenberg), Classic Editor, drag-and-drop uploads, and featured image pickers. SVGs Upload: Allow to upload SVGs file securely and if you want you can optimize and convert them on upload. Bulk Optimize Your Existing Library: Convert images you uploaded before installing the plugin, one batch at a time, straight from your browser. Links Updated Automatically: Optimizing a published image changes its URL. BinsOptimizer rewrites those URLs across your posts, page-builder content, widgets and theme options, so pages already using the image keep working. Restorable Originals: Keep a copy of every original before it is replaced, and undo a whole bulk run with one click if you change your mind. WebP Delivery Check: Confirms your server actually serves .webp files before a bulk run starts — some security plugins and host firewalls block them, which would otherwise leave your optimized images unreachable.

Speed up your website using our ease image optimizer by serving WebP and AVIF images. By replacing files in standard JPEG, PNG and GIF formats with WebP and AVIF formats, you can save over a half of the page weight without losing quality. After installing the plugin, you can optimize your entire Media Library with a single click — no further action required. When image optimization finishes, every visitor will automatically receive new images with significantly reduced file sizes. As of today, over 95% of users use browsers that support the WebP format. The loading time of your website depends to a large extent on its weight and the level of image optimization. Using our WebP Converter, now you can and speed up it in a few seconds without much effort! This will be a profit both for your users who will not have to download so much data, but also for a server that will be less loaded. Remember that a better optimized website also affects your Google ranking. Image optimization is very important. AVIF support Now in the PRO version you can use AVIF as the output format for your images. The AVIF format is a new extension — is the successor to WebP. Images converted to the AVIF format weigh about 50% less than images converted only to the WebP format, while maintaining better image quality. Enjoy peace of mind knowing that AVIF is supported by over 90% of browsers. And if any visitor has an older browser, our plugin will automatically fall back to WebP — so every user gets fast, high-quality images without a hitch. Unlock the magic of AVIF in our PRO version — upgrade today for unparalleled image performance. How does this work? When a browser tries to load an image file, the plugin checks if it supports the AVIF format (if enabled in the plugin settings). If so, the browser will receive the equivalent of the original image in the AVIF format. If it does not support AVIF, but supports the WebP format, the browser will receive the equivalent of the original image in WebP format. In case the browser does not support either WebP or AVIF, the original image is loaded. This means full support for all browsers. A guide on how to test whether the plugin is working properly can be found here. Additional information If you have just installed the plugin, you can optimize images with one click. Image size will be smaller after generate AVIF and WebP! New images that will be added to the Media Library will be converted automatically. Our image optimizer does not modify your original images in any way. This means security for you and your files. Files converted to AVIF and WebP format are saved in a separate directory: /wp-content/uploads-webpc/. You lose nothing – if you had to remove the plugin, it will remove everything after itself. It does not leave any trace, so you can check it with ease. Convert WebP and AVIF – it is the future of image optimization! Optimize images and raise your website to a new level now! Install the plugin and enjoy the website that loads faster by image optimization. Surely you and your users will appreciate it. Converting images to WebP and AVIF simultaneously guarantees the lowest weight of your images and compatibility with all browsers. By using the AVIF format you will reduce the weight of your images even more compared to WebP. Support for additional directories You can convert WebP and AVIF, and optimize images not only from /uploads directory but also from /plugins and /themes directories. This allows full integration with WebP and AVIF formats! Development of the plugin If you love our plugin, leave a ★★★★★ review on WordPress.org — it really makes our day and helps others discover it! Please also read the FAQ below. Thank you for being with us!