BetterLinks – Link Shortener, Link Cloaking, Redirects, Affiliate Link Manager & MCP vs WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More

BetterLinks is the complete link management plugin for WordPress. Turn long, ugly URLs into short, branded, memorable links — then cloak them, redirect them, organize them and track every single click, all from one dashboard inside WordPress. No third-party URL shortener. No monthly subscription for basic link tracking. Your links live on your own domain, and your click data stays in your own database. 👉 See All Features | Documentation | Live Demo | Upgrade to PRO 🤖 NEW: Manage Your Links With AI (MCP Connector) BetterLinks now ships a built-in MCP (Model Context Protocol) server, so AI assistants like Claude, ChatGPT, Claude Code, Cursor and VS Code can work with your links directly — in plain English. Ask your assistant to “create a short link for this affiliate offer”, “which links got the most clicks last month?” or “put every Black Friday link in its own category”, and it does the work inside your own dashboard. Runs on your own site — no hosted broker and no third-party service; your links and click data never leave your server 14 built-in tools — create, update and delete links, manage categories and tags, read click analytics, and read or update settings Two ways to connect — a one-time OAuth approval for Claude and ChatGPT, or a copy-paste command for Claude Code, Cursor and VS Code Off by default — nothing is exposed to anyone until you switch it on in BetterLinks → MCP Scope-aware — apps that ask for read-only access are enforced as read-only and clearly labelled in your dashboard Revocable any time — reset the connection token, or revoke a single connected app, with one click Admin-scoped — every action runs as the administrator who approved it and respects that account’s permissions Built-in health check — a live “Test connection” round trip tells you exactly which step failed if a client can’t connect Built on the WordPress Abilities API, bundled with the plugin — there are no companion plugins to install. 🔗 Create Short Links In Seconds Paste a long URL, pick a slug, hit publish. BetterLinks generates clean short links like yoursite.com/go/deal that are easy to share, easy to remember and impossible to mistype. Instant URL shortener — shorten any internal or external URL in a couple of clicks Custom slugs — write your own, or auto-generate from the title, target URL, or a random string One-click copy & share — grab any short link straight from the dashboard Duplicate & bulk actions — clone links, bulk delete with undo, drag-and-drop to reorder Quick Link Creation — create short links from outside the WordPress admin using an API key Custom fields — attach your own metadata to any link ↪️ Powerful Redirects & Link Cloaking Send visitors exactly where you want, with the redirect type that fits the job. 301, 302 & 307 redirects — permanent, temporary and method-preserving Link cloaking (PRO) — keep your branded short URL in the address bar the whole visit Wildcard redirects — match a whole path pattern with /folder/* Parameter forwarding — pass query strings straight through to the destination Case-sensitive slugs — treat /Deal and /deal as separate links when you need to Nofollow & sponsored tags — mark affiliate links correctly for search engines Force HTTPS (PRO) — every redirect goes out secure, whatever is stored on the link 📊 Real-Time Click Tracking & Link Analytics Know which links actually work. BetterLinks records every click and turns it into reports you can act on — no external analytics account required. Total & unique clicks for every link Real-time analytics dashboard with an interactive date-range calendar Traffic sources — top referrers, social clicks, campaign performance Geographic reports — see which countries your clicks come from Browser, OS & device breakdown (PRO) Per-link analytics (PRO) — a full report for any single link Top & worst performers (PRO) — find your winners and your dead weight Bot filtering — automated traffic is detected and kept out of your numbers Exclude your own IP (PRO) — stop your team’s clicks from skewing the data Google Analytics 4 & Facebook Pixel (PRO) — push click events server-side 💰 Built For Affiliate Marketers BetterLinks is a full affiliate link manager, not just a shortener. Cloak affiliate links (PRO) so long tracking URLs never appear in your content Auto-Link Keywords (PRO) — turn chosen keywords into affiliate links across your whole site automatically Affiliate link disclosure (PRO) — FTC-friendly notices via block, shortcode, or site-wide rule Uncloak per link or category (PRO) — stay compliant with Amazon Associates and similar programs Sponsored & nofollow attributes built into every link Broken link scanner (PRO) — catch dead affiliate links before they cost you commission 🗂️ Organize Hundreds Of Links Without The Mess Categories & tags with bulk assignment and per-term click stats List view & board view — pick the layout that suits how you work Compact mode — a dense, single-line list when you want to scan everything at a glance Search, filter & sort by category, tag, date, clicks or favorites Favorites — pin the links you touch every day Role-based permissions (PRO) — decide exactly who can create, edit, or view links and analytics 🚀 Marketing & Campaign Tools UTM Builder — attach campaign parameters to any link Global UTM templates (PRO) — save presets and apply them in bulk Dynamic redirects (PRO) — A/B split testing, geo-targeting, device targeting and time-based rules on a single short URL Link scheduling & expiration (PRO) — publish later, expire by date or click count, with a fallback URL Password-protected links (PRO) — gate a short link behind a password Custom link previews (PRO) — control the title, description and image when your link is shared on social Custom domain (PRO) — serve short links from your own branded domain AI Bulk Link Generator (PRO) — generate short links across many posts at once ⚡ Fast, Lightweight & Developer-Friendly BetterLinks is engineered for speed. Redirects resolve from an optimized cache instead of hammering your database, so short links stay fast even with tens of thousands of them. Optimized queries and a JSON-backed redirect cache Works with any theme Gutenberg block and Elementor integration for inserting links while you write Fluent Boards integration — manage short links directly from your project tasks Full REST API for developers MCP server & WordPress Abilities API support — expose your links to AI agents and automations Translation-ready and WPML-compatible 🔄 Switching From Another Plugin? Move your existing links across in one click — no CSV wrangling, no lost redirects. Pretty Links → BetterLinks ThirstyAffiliates → BetterLinks Simple 301 Redirects → BetterLinks Plus CSV import/export for links and click history 🏆 Why Choose BetterLinks Your data stays yours — links and analytics live in your own WordPress database No per-click pricing — unlike hosted URL shorteners Built for scale — thousands of links without slowing your site down Actively maintained by WPDeveloper, trusted by millions of WordPress users Free forever core — shortening, redirects, categories, analytics and migration are all in the free plugin 🔥 Upgrade To BetterLinks PRO Unlock the full toolkit: link cloaking, dynamic redirects with A/B split testing, geo & device targeting, individual link analytics, Google Analytics and Facebook Pixel integration, auto-link keywords, affiliate disclosures, password protection, link scheduling & expiry, the broken link and full-site scanners, custom domains, role management, email reporting and the AI Bulk Link Generator. Get BetterLinks PRO → 💜 More From WPDeveloper 🔝 Essential Addons For Elementor – The most popular Elementor extensions library, with 2 million+ active users. 👉 Essential Blocks For Gutenberg – Advanced block library to supercharge the WordPress editor. 🔔 NotificationX – Social proof & FOMO marketing solution that increases conversion rates. 📄 EmbedPress – Embed content from 250+ sources with one click, in Gutenberg and Elementor. 📝 BetterDocs – Documentation & knowledge base solution that reduces your support load. ⏰ SchedulePress – Complete WordPress scheduling with an editorial calendar and social sharing. ☁️ Templately – 5000+ ready templates for Elementor & Gutenberg with cloud collaboration. 🎨 Flexia – Lightweight, customizable, multipurpose WordPress theme. 👨‍💻 Documentation & Support Documentation & tutorials YouTube playlist Community support forum Facebook community Loving BetterLinks? Leave a ⭐⭐⭐⭐⭐ review

WordPress Contact Form Builder Plugin WPForms is an AI drag & drop WordPress form builder that’s EASY and POWERFUL. Create contact forms, feedback forms, subscription forms, payment forms (including Stripe, Square & PayPal), and other types of forms for your site in minutes with just a few clicks! At WPForms, user experience is our #1 priority. Our pre-built form templates and workflows make WPForms the most beginner-friendly contact form plugin on the market. You don’t have to hire a developer. Create a form in less than 5 minutes with our drag & drop form builder, using a template or just asking AI to get a head start. WPForms Pro This plugin is the Lite version of WPForms Pro, which comes with email subscription forms, multi-page contact forms, file uploads, conditional logic, and extra payment integrations. Click here to purchase the best premium WordPress contact form plugin now! AI-Powered Drag & Drop Contact Form Builder Create custom contact forms in minutes with our easy-to-use drag and drop online form builder or just ask AI to build it for you. But don’t just take our word for it. See what WordPress experts are saying: WPForms is by far the easiest form plugin to use. My clients love WPForms and it’s one of the few plugins they can use without any training. As a developer I appreciate how fast, modern, clean and extensible it is. Bill Erickson – Expert WordPress Consultant Pre-built Form Templates WPForms comes with 2100+ pre-built form templates. Whether you’re looking to create a simple contact form, marketing form, request a quote form, donation form, payment order form, registration form, survey form, quiz form, Stripe payment form, or a subscription form, we have a form template already prepared and ready to use. Mobile Ready, SEO Friendly, and Optimized for Speed WPForms contact forms are 100% responsive and mobile-friendly. We optimized every query on the frontend and the backend to ensure that it’s one of the fastest WordPress contact form plugins. You can embed your contact form on any page with an optimized title and description, so WPForms is one of the most SEO friendly contact form plugins too. Fields & Features You Need to Succeed With star ratings, file uploads, repeater fields, survey fields, and multi-page contact forms, you can easily build the right custom form for your site’s needs. Plus, integrate your contact forms with an email marketing service in just a few steps and collect payments with Stripe, PayPal, and Square for bookings and orders without the need for a dedicated eCommerce plugin. See what one business owner has to say about their WPForms contact form: As a business owner, time is my most valuable asset. WPForms allows me to create smart contact forms with just a few clicks. With their pre-built form templates and the drag & drop builder, I can create a new form that works in less than 2 minutes without writing a single line of code. Well worth the investment. David Henzel – Co-founder of MaxCDN Surveys & Polls Create custom survey forms like Survey Monkey. Our WordPress survey plugin addon comes with smart survey fields including Likert scale, star ratings, and NPS. Embed your surveys and polls anywhere in WordPress. Use our survey reporting tools to customize graphs, export them for presentations, and display aggregate results. You can also share poll results instantly when collecting votes. Default WordPress Forms Aside from building simple contact forms, WPForms also helps you create better default WordPress forms, like custom WordPress login forms and custom WordPress user registration forms. Create a password-protected contact form or even a members-only contact form. Bloggers and publishers can use our WordPress post submission forms to accept guest posts, testimonials, and more. Payment Forms, Donation Forms, Booking Forms, and More While WPForms started out as a contact form plugin, it has evolved into a powerful custom forms solution for any type of payment or booking form. WPForms integrates with PayPal, Stripe, Square Payments, Authorize.Net, and Mercado Pago so you can easily accept credit card payments or take payments via PayPal. Bonus: you can also take signatures. We’re proud to be a Stripe Verified Partner. This partnership allows us to build the best Stripe integration with early access to features. You can use our Stripe integration to accept both one-time payments as well as recurring payments while syncing all form data to your Stripe account. Custom Calculator Forms Using the WPForms Calculations addon, you can build custom formulas and display results on the frontend. Create simple arithmetic calculations or build complex conditional calculations with rounded values, averages, time ranges, and more! It’s the best calculator plugin for WordPress. Forms Optimized for Conversions With our Form Pages addon, you can create distraction-free custom form landing pages to increase conversions. To improve form completion rates, we created Conversational Forms which helps you make your feedback forms feel more human by adding an interactive layout. (See Conversational Forms Demo). Easy to Customize and Extend You can easily customize your contact forms with our section dividers, HTML blocks, and CSS. Embedding forms in Elementor and Divi has never been easier thanks to our native integrations. We also know that our developer friends may want more control, so we added tons of hooks and filters. Full WPForms Feature List Online form builder – powerful drag & drop contact form builder. Create WordPress contact forms, payment forms, and other online forms without writing any code. 100% mobile responsive. GDPR friendly. Payment Forms – Take payments, donations, down payments, recurring payments, service payments with our Stripe (FREE) integration. Form templates pre-built and ready to import. Form styling for fields, labels, and buttons. Spam protection built in, plus integrations with hCaptcha, Google reCAPTCHA, and Cloudflare Turnstile. AI Forms to automatically create and refine forms through natural conversation. Instant form notifications via email. Custom form confirmations with success messages or thank you pages. Smart phone field that adapts to your visitor’s location. AI Choices to automatically populate Multiple Choice, Checkboxes, and Dropdown field options. Coupons for free shipping and sale discounts. Calculator forms for payment, shipping, billing, and more. File upload fields for user submissions. Multi-page forms with progress bars. Smart conditional logic to show or hide fields. Repeater field that enables the person filling out the form to easily add another field or group of fields to fill out. Perfect for group registration forms, custom order forms, and more. Signatures for agreements or payment forms. User registration forms and custom login forms. Post submission forms to collect user-generated content. Geolocation to collect location data along with submissions. Surveys and Polls with interactive reports. Quizzes with graded tests, personality quizzes, and scored assessments, plus AI-generated questions. Form abandonment detection to collect partial form submissions. Form locker to control access using passwords, dates, and more. Offline forms to collect submissions without an internet connection. Form landing pages to boost conversions. Conversational forms to boost overall completion rates. Lead forms to get more submissions with multi-step layouts. Webhooks to send data without third party connectors. User Journey reports so you know which content is driving form conversions. Save and Resume to let visitors save and come back later. Entry Automation to export and delete form entries on a daily, weekly, or monthly basis. Integrations Google Sheets Zapier PayPal Commerce Stripe – We’re a Stripe Verified Partner for Payments. Square Authorize.Net Mercado Pago Mailchimp AWeber Campaign Monitor GetResponse Constant Contact Airtable Notion Drip ActiveCampaign HubSpot Brevo MailerLite MailPoet ConvertKit Klaviyo SendGrid Salesforce Slack Dropbox Google Calendar Google Drive Twilio Pipedrive Make Zoho CRM You can see why WPForms is the best WordPress contact form plugin on the market! Want to unlock these features? Upgrade to our Pro version. Credits This plugin is created by Syed Balkhi. Branding Guidelines WPForms® is a registered trademark of WPForms LLC. When writing about the contact form plugin by WPForms, please make sure to uppercase the initial 3 letters. WPForms (correct) WP Forms (incorrect) wpforms (incorrect) wpform (incorrect) Notes WPForms is absolutely, positively the most beginner-friendly WordPress contact form plugin on the market. It is both easy and powerful. We took the pain out of creating online forms and made it easy. Check out all WPForms features. Also, I’m the founder of WPBeginner, the largest WordPress resource site for beginners. It was a huge priority for me to make a WordPress contact form plugin that beginners can use without any training. I feel that we have done that here. I hope you enjoy using WPForms. Thank you, Syed Balkhi