BetterLinks – Link Shortener, Link Cloaking, Redirects, Affiliate Link Manager & MCP vs Prime SEO

BetterLinks is the complete link management plugin for WordPress. Turn long, ugly URLs into short, branded, memorable links — then cloak them, redirect them, organize them and track every single click, all from one dashboard inside WordPress. No third-party URL shortener. No monthly subscription for basic link tracking. Your links live on your own domain, and your click data stays in your own database. 👉 See All Features | Documentation | Live Demo | Upgrade to PRO 🤖 NEW: Manage Your Links With AI (MCP Connector) BetterLinks now ships a built-in MCP (Model Context Protocol) server, so AI assistants like Claude, ChatGPT, Claude Code, Cursor and VS Code can work with your links directly — in plain English. Ask your assistant to “create a short link for this affiliate offer”, “which links got the most clicks last month?” or “put every Black Friday link in its own category”, and it does the work inside your own dashboard. Runs on your own site — no hosted broker and no third-party service; your links and click data never leave your server 14 built-in tools — create, update and delete links, manage categories and tags, read click analytics, and read or update settings Two ways to connect — a one-time OAuth approval for Claude and ChatGPT, or a copy-paste command for Claude Code, Cursor and VS Code Off by default — nothing is exposed to anyone until you switch it on in BetterLinks → MCP Scope-aware — apps that ask for read-only access are enforced as read-only and clearly labelled in your dashboard Revocable any time — reset the connection token, or revoke a single connected app, with one click Admin-scoped — every action runs as the administrator who approved it and respects that account’s permissions Built-in health check — a live “Test connection” round trip tells you exactly which step failed if a client can’t connect Built on the WordPress Abilities API, bundled with the plugin — there are no companion plugins to install. 🔗 Create Short Links In Seconds Paste a long URL, pick a slug, hit publish. BetterLinks generates clean short links like yoursite.com/go/deal that are easy to share, easy to remember and impossible to mistype. Instant URL shortener — shorten any internal or external URL in a couple of clicks Custom slugs — write your own, or auto-generate from the title, target URL, or a random string One-click copy & share — grab any short link straight from the dashboard Duplicate & bulk actions — clone links, bulk delete with undo, drag-and-drop to reorder Quick Link Creation — create short links from outside the WordPress admin using an API key Custom fields — attach your own metadata to any link ↪️ Powerful Redirects & Link Cloaking Send visitors exactly where you want, with the redirect type that fits the job. 301, 302 & 307 redirects — permanent, temporary and method-preserving Link cloaking (PRO) — keep your branded short URL in the address bar the whole visit Wildcard redirects — match a whole path pattern with /folder/* Parameter forwarding — pass query strings straight through to the destination Case-sensitive slugs — treat /Deal and /deal as separate links when you need to Nofollow & sponsored tags — mark affiliate links correctly for search engines Force HTTPS (PRO) — every redirect goes out secure, whatever is stored on the link 📊 Real-Time Click Tracking & Link Analytics Know which links actually work. BetterLinks records every click and turns it into reports you can act on — no external analytics account required. Total & unique clicks for every link Real-time analytics dashboard with an interactive date-range calendar Traffic sources — top referrers, social clicks, campaign performance Geographic reports — see which countries your clicks come from Browser, OS & device breakdown (PRO) Per-link analytics (PRO) — a full report for any single link Top & worst performers (PRO) — find your winners and your dead weight Bot filtering — automated traffic is detected and kept out of your numbers Exclude your own IP (PRO) — stop your team’s clicks from skewing the data Google Analytics 4 & Facebook Pixel (PRO) — push click events server-side 💰 Built For Affiliate Marketers BetterLinks is a full affiliate link manager, not just a shortener. Cloak affiliate links (PRO) so long tracking URLs never appear in your content Auto-Link Keywords (PRO) — turn chosen keywords into affiliate links across your whole site automatically Affiliate link disclosure (PRO) — FTC-friendly notices via block, shortcode, or site-wide rule Uncloak per link or category (PRO) — stay compliant with Amazon Associates and similar programs Sponsored & nofollow attributes built into every link Broken link scanner (PRO) — catch dead affiliate links before they cost you commission 🗂️ Organize Hundreds Of Links Without The Mess Categories & tags with bulk assignment and per-term click stats List view & board view — pick the layout that suits how you work Compact mode — a dense, single-line list when you want to scan everything at a glance Search, filter & sort by category, tag, date, clicks or favorites Favorites — pin the links you touch every day Role-based permissions (PRO) — decide exactly who can create, edit, or view links and analytics 🚀 Marketing & Campaign Tools UTM Builder — attach campaign parameters to any link Global UTM templates (PRO) — save presets and apply them in bulk Dynamic redirects (PRO) — A/B split testing, geo-targeting, device targeting and time-based rules on a single short URL Link scheduling & expiration (PRO) — publish later, expire by date or click count, with a fallback URL Password-protected links (PRO) — gate a short link behind a password Custom link previews (PRO) — control the title, description and image when your link is shared on social Custom domain (PRO) — serve short links from your own branded domain AI Bulk Link Generator (PRO) — generate short links across many posts at once ⚡ Fast, Lightweight & Developer-Friendly BetterLinks is engineered for speed. Redirects resolve from an optimized cache instead of hammering your database, so short links stay fast even with tens of thousands of them. Optimized queries and a JSON-backed redirect cache Works with any theme Gutenberg block and Elementor integration for inserting links while you write Fluent Boards integration — manage short links directly from your project tasks Full REST API for developers MCP server & WordPress Abilities API support — expose your links to AI agents and automations Translation-ready and WPML-compatible 🔄 Switching From Another Plugin? Move your existing links across in one click — no CSV wrangling, no lost redirects. Pretty Links → BetterLinks ThirstyAffiliates → BetterLinks Simple 301 Redirects → BetterLinks Plus CSV import/export for links and click history 🏆 Why Choose BetterLinks Your data stays yours — links and analytics live in your own WordPress database No per-click pricing — unlike hosted URL shorteners Built for scale — thousands of links without slowing your site down Actively maintained by WPDeveloper, trusted by millions of WordPress users Free forever core — shortening, redirects, categories, analytics and migration are all in the free plugin 🔥 Upgrade To BetterLinks PRO Unlock the full toolkit: link cloaking, dynamic redirects with A/B split testing, geo & device targeting, individual link analytics, Google Analytics and Facebook Pixel integration, auto-link keywords, affiliate disclosures, password protection, link scheduling & expiry, the broken link and full-site scanners, custom domains, role management, email reporting and the AI Bulk Link Generator. Get BetterLinks PRO → 💜 More From WPDeveloper 🔝 Essential Addons For Elementor – The most popular Elementor extensions library, with 2 million+ active users. 👉 Essential Blocks For Gutenberg – Advanced block library to supercharge the WordPress editor. 🔔 NotificationX – Social proof & FOMO marketing solution that increases conversion rates. 📄 EmbedPress – Embed content from 250+ sources with one click, in Gutenberg and Elementor. 📝 BetterDocs – Documentation & knowledge base solution that reduces your support load. ⏰ SchedulePress – Complete WordPress scheduling with an editorial calendar and social sharing. ☁️ Templately – 5000+ ready templates for Elementor & Gutenberg with cloud collaboration. 🎨 Flexia – Lightweight, customizable, multipurpose WordPress theme. 👨‍💻 Documentation & Support Documentation & tutorials YouTube playlist Community support forum Facebook community Loving BetterLinks? Leave a ⭐⭐⭐⭐⭐ review

Prime SEO — SEO for the AI Era Prime SEO helps your content rank in both traditional search engines and AI-powered search like ChatGPT, Perplexity, Google SGE, and Claude. Since 2026, Prime SEO has been built from the ground up for the new era of search — where AI assistants cite sources and answer questions directly. Control how AI sees your content with LLMs.txt, manage 16+ AI crawlers, and optimize your site for both humans and machines. Documentation | Support | Pro AI Search Optimization — Be Found by ChatGPT & Perplexity AI search engines are changing how people find information. Prime SEO helps your content become a cited source in AI-generated answers. LLMs.txt Generator — Tell AI crawlers what your site is about LLMs-full.txt — Provide full content for deeper AI indexing AI Bots Manager — Control 16+ AI crawlers (GPTBot, ClaudeBot, PerplexityBot, Google-Extended, and more) Quick Presets — Allow All, Block Training, Block All, or Custom rules AI Visibility Score — See your AI search readiness at a glance AI Content Score — Detailed analysis of how AI engines view your content (Pro) Learn about AI SEO → SEO Metabox with Real-Time Analysis Optimize every post with instant feedback and AI assistance: Visual SEO Score (0-100) with circular progress indicator Live Google Preview for desktop and mobile Character counters with color-coded progress bars Multiple focus keywords per post Content recommendations as you type Generate All with AI — One click fills SEO title, description, social meta, and keywords (Pro) The metabox appears in every post and page editor, giving you everything you need to optimize content without leaving the screen. Prime SEO Pro — AI-Powered SEO Prime SEO Pro supercharges your SEO workflow with AI automation. ⭐ Generate All with AI — Complete SEO in One Click (Pro) Why fill fields manually when AI can do it all? One button generates everything: SEO Title — Optimized for Google (60 chars) Meta Description — Click-worthy snippet (155 chars) Facebook Title & Description — Social-optimized OG tags Twitter Title & Description — Twitter-specific formatting Focus Keywords — Auto-extracted from your content (top 5) 6 fields + keywords in one click. No other SEO plugin does this. Yoast AI Generate only creates title and description. Prime SEO Pro generates your complete SEO and social meta in seconds. Works with any post type Uses OpenAI GPT-4o-mini (bring your own API key) No usage limits — your API key, your cost AI Bulk Generator — Optimize Your Entire Site (Pro) Have 50, 100, or 500 posts without SEO? No problem. AI Bulk Generator finds all posts missing SEO data and generates titles and descriptions for all of them: Smart Detection — Finds posts missing title, description, or both Batch Processing — Generate SEO for hundreds of posts Progress Tracking — Real-time progress with pause/resume Undo Support — Restore previous values if needed Additional Pro Features: AI Content Score — Detailed analysis for AI search optimization Video Sitemap — Auto-detect YouTube, Vimeo, Wistia, Bunny Stream Manual Video Fields — Complete control over video metadata Priority Support — Direct email support Get Prime SEO Pro → Redirect Manager Professional redirect handling: 301 (Permanent), 302 (Temporary), 307 redirects 410 (Gone) and 451 (Unavailable for Legal Reasons) status codes Regex pattern matching with capture groups ($1, $2) Query string preservation for UTM parameters Hit counter for tracking redirect usage Fallback redirect for all 404 errors Import and export functionality 404 Error Monitor Track and fix broken links: Automatic logging of all 404 errors Referer and User Agent tracking One-click conversion to redirect Bulk delete options XML Sitemap Automatic, standards-compliant sitemaps that search engines love: Sitemap Index with separate post, page, category, and author sitemaps Image Sitemap for Google Image Search Video Sitemap — Auto-detect YouTube, Vimeo, Wistia, Bunny Stream (Pro) Custom Post Types and Taxonomies support Respects noindex settings automatically Beautiful XSL styling for human-readable sitemaps Schema Markup (JSON-LD) Structured data for rich search results: Site-wide: Knowledge Graph — Organization or Person WebSite schema with SearchAction Social profiles (Facebook, Twitter, LinkedIn, YouTube, etc.) Content: Article, BlogPosting, NewsArticle FAQ and HowTo (auto-detected from content) Recipe and Event schemas Product schema for WooCommerce LocalBusiness with 40+ subtypes (Restaurant, Hotel, Dentist, and more) Additional Features Robots.txt Editor — Visual editor with 5 ready-made templates Image SEO — Auto-generate ALT and TITLE attributes External Links Manager — Auto-add nofollow and open in new tab Breadcrumbs — Shortcode and PHP function with Schema.org markup Instant Indexing — Submit URLs via IndexNow API Import/Export — Full backup and restore with automatic backups One-Click Migration Import your existing SEO data: Yoast SEO (Free and Pro) Rank Math (including redirects) All in One SEO SEOPress All titles, descriptions, focus keywords, canonical URLs, and robot settings transfer automatically. Setup Wizard Get started in minutes with the 4-step configuration wizard: Homepage SEO settings Feature toggles (Sitemap, Image SEO, External Links, 404 Monitor) Robots.txt configuration Ready to optimize Built for Performance Lightweight code following WordPress Coding Standards Assets load only on relevant pages No external API calls except optional IndexNow All data stored in your WordPress database Compatible with caching plugins Developer Friendly Clean, well-documented codebase Hooks and filters for customization WordPress REST API compatible Translation ready Privacy Policy Prime SEO stores all data locally in your WordPress database: SEO settings and meta data Redirect rules 404 error logs (IP addresses stored for debugging purposes only) Backup files External Services This plugin connects to external services only when you explicitly use certain features: IndexNow API (Free) Service: IndexNow (api.indexnow.org) When: When you click “Submit to IndexNow” or enable auto-submit Data sent: Your site’s URLs Purpose: Request faster indexing by search engines Privacy: IndexNow Privacy Policy OpenAI API (Pro only) Service: OpenAI (api.openai.com) When: When you use “Generate with AI” or “Generate All with AI” features Data sent: Post title, excerpt, and content for SEO generation Purpose: Generate SEO titles and meta descriptions Privacy: OpenAI Privacy Policy Note: Requires your own OpenAI API key (BYOK model) No tracking or analytics are performed. No data is shared with third parties except as described above. Support For support, please use the WordPress.org support forum. We aim to respond within 24-48 hours. Credits Prime SEO is developed by the Prime SEO team. Built following WordPress Coding Standards. Icons: Dashicons