Beacon Campaign Sender vs OpenStation

Run your entire audience — email, push, and social — from one WordPress dashboard, with AI drafting built in. Beacon Campaign Sender brings campaign management that usually takes three or four separate tools into a single plugin. Write once, let AI help you polish it in your own brand voice, and reach subscribers by email, mobile push, and social media — without copy-pasting between services or wiring up glue code. Key features Email campaigns through Brevo — compose, preview, schedule, and send, with deliverability handled by Brevo’s API. Audience management & segmentation — organize contacts, sync Brevo lists, and target the right people. Mobile push notifications — deliver to devices through Firebase Cloud Messaging. Social publishing with Zernio — post to 12+ platforms from the same composer. AI-assisted drafting — generate and refine campaign content with the latest Claude (Opus 5, Sonnet 5, Fable 5) and OpenAI (GPT-5.6) models, running as reliable background jobs. Brand voice control — keep every AI draft sounding like you. Newsletter signup forms — drop a form on any page with a shortcode, or build your own with custom HTML. WordPress email routing (optional) — route all of your site’s wp_mail() traffic through Brevo, replacing a separate SMTP plugin. Privacy-friendly — subscriber, email-log, AI-job, and push-device data is stored locally on your own site. Subscriber, email-log, and push-device records integrate with WordPress personal-data exporters and erasers; AI-job records expire automatically within 30 days. One dashboard, every channel, no glue code — so you can spend your time on the message, not the plumbing. Uses External Services Brevo Beacon Campaign Sender sends email delivery requests and contact/list operations to Brevo when Brevo features are enabled. If the optional WordPress Email Routing feature is enabled, Beacon Campaign Sender can also route global wp_mail() traffic from WordPress core and other plugins through Brevo. Data sent: – sender and recipient email addresses – campaign subject and message content – contact attributes and list identifiers Service provider: Brevo Service URL: https://www.brevo.com/ Privacy policy: https://www.brevo.com/legal/privacypolicy/ Terms: https://www.brevo.com/legal/termsofuse/ OpenAI Beacon Campaign Sender sends prompts and selected campaign context to OpenAI when the OpenAI content-generation option is enabled. Data sent: – prompts entered by administrators – selected post, product, image, or campaign context included in the generation request Data stored by the service: generations run in OpenAI’s background mode, which stores the request and response on OpenAI’s servers (normally for at least 30 days; Zero Data Retention accounts store background responses for roughly ten minutes to enable polling) so interrupted results can be recovered. Service provider: OpenAI Service URL: https://openai.com/ Privacy policy: https://openai.com/policies/privacy-policy/ Terms: https://openai.com/policies/terms-of-use/ Anthropic Beacon Campaign Sender sends prompts and selected campaign context to Anthropic when the Anthropic content-generation option is enabled. Data sent: – prompts entered by administrators – selected post, product, image, or campaign context included in the generation request Service provider: Anthropic Service URL: https://www.anthropic.com/ Privacy policy: https://www.anthropic.com/privacy Terms: https://www.anthropic.com/legal/consumer-terms Firebase Cloud Messaging Beacon Campaign Sender sends push notification requests to Firebase Cloud Messaging when manual Firebase push delivery is enabled. Data sent: – push notification title and message – recipient device tokens – optional deep link URLs Service provider: Google Firebase Service URL: https://firebase.google.com/ Privacy policy: https://policies.google.com/privacy Terms: https://policies.google.com/terms Zernio Beacon Campaign Sender sends social-post publishing requests and webhook configuration data to Zernio when social publishing is enabled. Data sent: – social post content – selected social account identifiers – scheduling timestamps – webhook endpoint URL and webhook status configuration Service provider: Zernio Service URL: https://zernio.com/ Privacy policy: https://zernio.com/privacy-policy Terms: https://zernio.com/tos BuddyBoss App One-click integration with the BuddyBoss App, no configuration needed. Privacy Beacon Campaign Sender stores the following data locally in your WordPress database: Subscriber records — email address, name, consent text, source, IP address, browser user agent, and referrer metadata for newsletter sign-ups. Email logs — recipient addresses, subject, message body, headers, attachment metadata, sender details, delivery status, and error details for transactional email troubleshooting. Push-device tokens — one token per subscribed browser or app, with its platform, subscription date, and (when the subscriber was logged in) the owning WordPress account. Tokens are deleted when a subscriber unsubscribes, on logout release, or automatically once Firebase reports them dead. AI generation jobs — the prompt, selected campaign context, generated result, and job status for each AI generation. These records are retained for a maximum of 30 days and then deleted automatically. WordPress personal-data export and erasure requests cover the subscriber, email-log, and push-device records. AI-job records are not included in the exporters/erasers; they expire automatically on the 30-day schedule instead. Data sent to external services (Brevo, OpenAI, Anthropic, Firebase, Zernio) is described service-by-service in the Uses External Services section above. Third-Party Libraries Firebase JavaScript SDK 10.12.2 Beacon Campaign Sender bundles the Firebase JavaScript SDK (compat builds) for web push notifications, so no executable code is loaded from external servers at runtime. Files: assets/js/vendor/firebase/firebase-app-compat.js, assets/js/vendor/firebase/firebase-messaging-compat.js Official source: https://www.gstatic.com/firebasejs/10.12.2/firebase-app-compat.js and https://www.gstatic.com/firebasejs/10.12.2/firebase-messaging-compat.js Project: https://github.com/firebase/firebase-js-sdk License: Apache License 2.0 (Copyright Google LLC); a complete copy is bundled at assets/js/vendor/firebase/LICENSE

wp-admin forgets. OpenStation doesn’t. You know the moment. You’re deep in a post and you need one image from the Media Library. You click over, find it, click back, and everything you had going is gone. Your scroll position, your half-typed thought, the three other things you had queued up in your head. That’s not a bug you hit. That’s the design. wp-admin shows you one screen at a time, and every navigation throws the last one away. It has worked this way since 2003, like a fridge that empties itself every time you close the door. WordPress has rebuilt almost everything else. The editor, the site editor, the patterns, the styles. The admin’s one-screen-at-a-time model is the layer nobody touched. OpenStation touches it. Install it and admin screens become draggable, resizable windows. Edit a post while the Media Library sits open next to it. Drag an image from one window straight into the other. Keep comments open in the corner. Reload the browser and your window layout — open pages, positions, sizes, and window states — comes back where you left it. OpenStation itself is free, GPL, and opt-in per user. One click in the admin bar turns it on for you. One click turns it off. Nobody else on your site sees anything change, and deactivating the plugin restores the classic admin exactly. No Core patches and no lock-in. Optional AI providers may charge for their service. Built and maintained by Automattic, the company behind WordPress.com, Jetpack, WooCommerce, and Tumblr. Work on more than one thing at once Admin pages open as windows, including pages added by most other plugins. Drag them, resize them, snap them, tile them, minimize them to a taskbar. The admin menu becomes a dock of icons. Two editors open at once is one click away. Never lose your place Moving between open windows leaves each page in place. Across reloads, OpenStation remembers your open pages, window positions, sizes and states, virtual desktops, and focus. Closing a window with unsaved changes warns you first. A desk you can actually put things on Drop posts, media, and links right onto the wallpaper. Sort them into folders. Trash them to a Trash that actually holds things. The stuff you’re working on this week can just sit out where you can see it. One desktop per job Virtual desktops, the way your operating system does them. One for writing. One for the store. One for comment triage. One for that redesign you keep poking at. Switch between them without closing anything. Find anything with Cmd+K The full WordPress command palette, plus slash commands from your plugins, all under one keystroke. Turn on the optional AI assistant and you can ask it things like “which post had the comment asking for the recipe?” and it searches your own content to answer. (Requires an AI provider configured in Settings → Connectors on WordPress 7.0+. Details under “External services” below.) See how your site fits together The Corkboard is an interactive, zoomable map of how your posts, pages, and products link to each other. Pan around it. Find the orphans. Find the hubs. Running a store? Orders, Products, Coupons, and Customers become browsable folders with stock and sale ribbons. Open a customer to see their lifetime spend and what they buy most. Follow a product to its buyers, or a coupon to who redeemed it. Make it yours Wallpapers, from color presets to animated scenes to your own photo. Live widgets pinned to the desktop: drafts, stats, recent comments, a focus timer. Uploadable desktop themes, including a built-in Legacy theme that brings the old WordPress blue back in one click. And Mio, a soft-body desk companion that drifts across your wallpaper and gets bumped around by your windows. Off by default. You’ll turn it on. For developers Extend OpenStation through documented PHP and JavaScript APIs. Register windows, icons, wallpapers, widgets, commands, and settings tabs through stable openstation_register_* PHP APIs and a typed JavaScript API; customize dock items through documented hooks; add AI tools with the WordPress Abilities API. Copy-paste examples live in the developer docs on GitHub. External services No external service is required for OpenStation’s desktop interface. The optional AI Assistant and two user-initiated enrichment features make the external requests described below. AI Assistant The optional AI Assistant sends data to the AI provider you configure in WordPress’s Settings → Connectors (for example OpenAI, Anthropic, or Google). Generation is routed through WordPress 7.0’s built-in AI Client, which supplies the credentials stored in Connectors. The plugin never handles an API key itself. With no provider configured in Connectors, no external AI requests are made. When the AI Assistant is enabled and a user invokes it (via Cmd+K or the slash-command palette): What is sent: the user’s prompt, the conversation history for the active session, and tool-call metadata. The plugin’s built-in tools (search_posts, search_pages, search_comments) run WordPress’s native keyword search and may include excerpts of the matching posts/pages/comments in tool results, which are then sent back to the provider as part of the agentic loop. When it is sent: on user-initiated AI requests, and (if an administrator enables “Score new comments with AI”) on comment-save hooks for spam analysis. Posts, pages, and taxonomy terms are not sent automatically. Why it is sent: to obtain model completions and tool-call decisions that drive the AI Assistant. Who provides the service: whichever provider you configured in Settings → Connectors. Which provider (and endpoint) receives the data depends entirely on that configuration. Review the chosen provider’s own terms and privacy policy (e.g. OpenAI, Anthropic, or Google). URL shortcut favicons When an authorized user creates a desktop shortcut to an external URL, OpenStation asks that URL for its page HTML and favicon so the shortcut can display the site’s icon. The request is made from your WordPress server and sends the requested URL, the server’s IP address, an OpenStation user-agent string, and normal HTTP request metadata to the operator of that site. This happens only when a user creates the shortcut. The destination site’s terms and privacy policy apply. WordPress.org plugin information When an authorized user opens or refreshes parts of OpenStation’s Plugins window, OpenStation may request public plugin details, update metadata, and review excerpts from WordPress.org. These requests send plugin slugs, the site’s locale, and normal HTTP request metadata to WordPress.org. This information is used only to display and manage plugins. Review the WordPress.org Privacy Policy. OpenStation’s OAuth relay does not contact a service by itself. Third-party plugins that configure the relay may contact their own providers and are responsible for disclosing those services. Credits OpenStation is brought to you by Automattic. The plugin is open source under GPLv2-or-later; contributions are welcome on GitHub. Third-party libraries The plugin bundles the following third-party JavaScript library, loaded on demand only when a feature that needs it is in use: PixiJS (MIT License) — used by the Corkboard window, built-in canvas wallpapers (e.g. the animated WordPress logo), the Mio desk companion, and the Inkfall typing game. PixiJS is loaded from the plugin’s own assets/vendor/ directory; no CDN requests are made. Data files The Inkfall game’s word list (assets/games/inkfall/words.txt) is generated from the following sources (attribution also ships in the file’s header): FrequencyWords by Hermit Dave (CC-BY-SA 4.0) — English word-frequency ranking derived from the OpenSubtitles corpus. english-words by dwyl (Unlicense) — used as a validity filter. LDNOOBW English list (CC-BY 4.0) — used as an exclusion filter.