Avacy CMP vs Marketing Consent for WooCommerce

Overview The WordPress Consent Solution Plugin is a powerful tool that empowers website owners to easily configure a Consent Management Platform (CMP) and preemptively block all trackers on their website. This plugin ensures compliance with privacy regulations by providing users with the ability to manage their consent preferences for tracking technologies. Features Consent Management Platform (CMP) User-Friendly Interface: The plugin offers an intuitive dashboard for configuring and customizing the Consent Management Platform to suit your website’s needs. Customizable Cookie Banners: Easily create and customize consent banners to inform users about the use of trackers on your website. Consent Logging: Keep track of user consent preferences and ensure compliance with privacy regulations. Tracker Preemptive Blocking Comprehensive Tracker Database: The plugin includes a regularly updated database of known trackers. It enables you to preemptively block these trackers, enhancing user privacy. The plugin preemptively blocks all the scripts that might contain a string in the src attribute or in the inner HTML that matches the strings you can configure on Avacy for each vendor. Avacy is a SaaS-based CMP that helps websites manage user consents efficiently and in compliance with data protection regulations. The platform offers customizable consent forms and integrates seamlessly with various web properties. Compatible with WP Consent API Avacy integrates out-of-the-box with the WP Consent API plugin. When WP Consent API is active, Avacy: registers itself as a compliant CMP (no admin action required); forces the optin consent type so other WP Consent API-aware plugins behave correctly by default; bridges the Avacy banner consent event to wp_set_consent, mapping Google Consent Mode flags to WP Consent API categories. The mapping applied when the user interacts with the banner is: WP Consent API category Granted when the user accepts… functional always allow preferences personalization_storage statistics analytics_storage statistics-anonymous analytics_storage marketing any of ad_storage, ad_user_data, ad_personalization The integration is dormant when WP Consent API is not installed, so it is safe to enable Avacy on any site. Usage Cookie Banners: Cookie banners will automatically appear on your site once configured. Users can manage their consent preferences through these banners. Tracker Control: Trackers are preemptively blocked based on a blacklist JSON file hosted on an AWS content delivery network. Every time a page in the website is loaded, Avacy checks if scripts injected in the current page have src attribute or the innerHTML property containing a string matching the patterns in the blacklist and, if so, overrides some attributes and blocks the script. Every script blocked this way will be launched only if user grants consent to the corresponding vendor and purposes by opting-in from the first layer or by selecting the vendor and its purposes from the second layer (the preference center). CDN Information The CDN used by Avacy is CloudFront, pointing to the following S3 bucket: https://avacy-cdn.s3.eu-central-1.amazonaws.com/ https://assets.avacy-cdn.com/ Integration Example Each custom vendor list can be reached using the following format: https://assets.avacy-cdn.com/config/{avacy_team_name}/{avacy_webspace_key}/custom-vendor-list.json; Explanation Base Url: The base URL for the configuration file is https://assets.avacy-cdn.com/config/. avacy_team_name: This option should be replaced with your specific tenant identifier. This is a unique identifier for your organization within Avacy. avacy_webspace_key: This option should be replaced with your specific webspace key. This is a unique identifier for your specific webspace within your tenant’s account. Example URL Assuming the following: Tenant ID: tenant123 Webspace Key: webspace456 The URL to access the custom vendor list would be: https://assets.avacy-cdn.com/config/tenant123/webspace456/custom-vendor-list.json Account Requirements To connect to and utilize Avacy’s services, you need an active Avacy account with valid credentials, which include: Tenant ID: Provided upon registration with Avacy. Webspace Key: Generated after creating a new web space on Avacy. Ensure you have these credentials available to correctly generate the URLs needed for integration. Avacy Consent Solution API The plugin provides an interface that allows connecting to your consent archive on Avacy. To do this, it’s necessary to generate a token from the Avacy platform and insert it into the Token field in the API token tab. This way, all the forms present on the page will be visible, and it will be possible to select various options, including: the ability to store consents given for that specific form in the consent archive; the fields to store for that form; a field to identify the user who has given the consent to be stored in the archive. Everytime a user submits his data from a contact form, Avacy will perform a POST request towards Avacy Consent API, using the previously generated token as authenticator. Under What Circumstances is Avacy Used? Avacy is utilized whenever users provide consent through forms or interactions on your WordPress site. The plugin sends this consent data to Avacy’s servers for storage and processing. Avacy Service Link For more information about Avacy and its features, visit Avacy’s website. Avacy Terms of Use and Privacy Policies Avacy uses 3rd party services as the Avacy REST API and AWS distributions to provide assets as the blacklist JSON file. Before integrating Avacy with this plugin, please review the Avacy Terms of use and Privacy Policy to understand how your data is handled and what responsibilities you have as a user of their service. We welcome your feedback and suggestions to improve the functionality of the plugin. Disclosure of Third-Party Service Usage Our plugin utilizes third-party services to enhance its functionality. Below, we detail the specific circumstances under which these services are used, along with links to the respective service providers, their terms of use, and privacy policies. Services Utilized Amazon Web Services (AWS) is a leading cloud platform offering a wide range of services, including computing power, storage, and networking, as well as advanced technologies like machine learning and IoT. AWS is designed for flexibility, scalability, and service reliability. AWS CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to users globally with low latency and high transfer speeds. The URLs https://jumpgroup.avacy-cdn.com and https://assets.avacy-cdn.com are custom domains provided to access the AWS CloudFront service. Each asset is fetched from these URLs. Script Enqueuing Script enqueuing involves dynamically adding the main JavaScript core in order to display the cookie banner on your page. This method ensures that scripts are loaded only when needed, reducing page load times and improving performance. Configuration Fetching CMP configuration fetching is used to dynamically load the latest CMP configuration settings and vendor lists from a remote server. This process ensures that the plugin operates with the most current data, improving security, compatibility, and functionality. Service Provider Information Service URL: Amazon Web Services Privacy Policy: AWS Privacy Policy Terms of Use: AWS Terms of Use Legal Protection For your protection and to ensure transparency, we disclose the reliance on third-party services within our plugin. The URLs above provide detailed information on the terms of use and privacy policies of AWS. Users are encouraged to review these documents to understand the terms and conditions under which these third-party services operate. By using our plugin, you acknowledge and agree to these terms and conditions. If you have any questions or concerns, please refer to the provided links or contact us directly for more information. License This WordPress Consent Solution Plugin is licensed under the GNU General Public License v2.0 or later.

Marketing Consent for WooCommerce by LaNexa adds a consent checkbox to the WooCommerce checkout page, allowing customers to opt in to receive advertisement and marketing materials. The plugin records consenting customers’ details — including the exact consent text shown, timestamp, and IP address — in a dedicated admin page, and provides a one-click CSV export. Features Opt-in checkbox at checkout — supports both Block Checkout and Classic Checkout Stores consent timestamp and exact consent text version per order Customizable checkbox label via WooCommerce settings Integrates with WordPress privacy tools for data export (Tools > Export Personal Data) Integrates with WordPress privacy tools for data erasure (Tools > Erase Personal Data) Dedicated admin page listing all consenting customers with timestamps CSV export of all consent records Shows consent details on individual order pages in admin Admin-editable consent toggle on user profile pages Compatible with WooCommerce High-Performance Order Storage (HPOS) Fully translatable with proper text domain Lightweight — no external dependencies Privacy & Consent Features Consent recording — stores the exact text the customer agreed to, along with timestamp and IP address Consent versioning — if you change the checkbox wording, existing records retain the original text Data export — integrates with WordPress privacy tools (Tools > Export Personal Data) Data erasure — integrates with WordPress privacy tools (Tools > Erase Personal Data) Disclaimer: This plugin is a tool to help collect consent. It does not guarantee full GDPR compliance. Store owners are responsible for ensuring their data collection practices meet applicable legal requirements. Use Cases Collect marketing consent at checkout Build mailing lists from consenting customers Maintain auditable records of advertisement consent for compliance purposes