Automatic FFL vs Smush – Image Optimization, Compression, Lazy Load, WebP & CDN

Selling firearms or ammunition through WooCommerce? Federal law requires those products to ship to a licensed FFL dealer — not directly to your customer. Automatic FFL adds an interactive dealer map to your checkout (classic and block-based), automatically detects FFL-required products in the cart, enforces state-level ammunition restrictions, and pulls dealer data daily from the ATF. Install in 5 minutes. 30-day free trial. Why store owners choose Automatic FFL 5-minute install, no developer needed — install the plugin, paste your store key, and you’re live. Interactive Google Maps dealer locator — customers search by ZIP or address and pick a dealer in seconds, right inside checkout. FFL popularity indicators on the map — buyers see which dealers are most-used by other shoppers, reducing decision friction at checkout. FFL certificate network — when a customer ships to an in-network FFL, that dealer’s license certificate is automatically attached to your order. No more chasing paperwork by email. ATF-validated dealer database — refreshed daily from the Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF). You’re never serving stale data. Full block-based checkout support — works with both the new WooCommerce Blocks checkout and the classic checkout, with the same dealer selection experience. Automatic FFL detection — analyzes the cart automatically and triggers FFL selection only when needed. Mixed cart handling with save-and-restore — when a cart contains both FFL-required and non-FFL items, customers can save either group, complete the FFL order, and have their saved items automatically restored to the cart. State-level ammunition restrictions — automatically enforces ammunition shipping rules per state. When a customer’s state requires an FFL transfer for ammo, the dealer selector triggers automatically — even without a firearm in the cart. Category-level AND product-level FFL marking — flag entire product categories as FFL-required, or mark individual SKUs. Granular control without manual tagging. Dealer customization — promote in-network or preferred dealers, set transfer fees, add business hours, and control which dealers appear to your customers. Same-day customer support — real humans who know firearms compliance and WooCommerce. Pricing Automatic FFL is $75/month with a 30-day free trial. Cancel anytime. Also available for BigCommerce and Magento — visit automaticffl.com for details. Live demo Try the checkout experience yourself: woo80.demos.automaticffl.com/shop/ External services Google Maps: used to create the map experience during the checkout Google Maps Terms of service AutomaticFFL: provides FFL dealer data, an interactive map experience, and product restrictions AutomaticFFL Privacy Policy Support and Documentation For support, inquiries, or documentation, please visit https://automaticffl.com/.

Compress images, optimize images, and enable image lazy load automatically with the powerful Smush image optimizer to keep your WordPress site fast, without losing quality. Smush makes it easy to optimize images, compress images, and deliver images faster across your entire WordPress site. This all-in-one image optimizer automatically reduces image file sizes, enables image lazy load, and serves modern formats like WebP and AVIF, all without breaking image quality or adding extra work. Whether you’re running a blog, store, or portfolio, Smush helps you optimize images at scale and keep your site fast with a trusted WordPress image optimizer. Trusted by 1+ Million Sites | 4.8/5 Star Rating Get everything you need to optimize images and speed up your site. Smush works out of the box with no complicated setup – just install and let it handle the rest. Compress images without losing quality Reduce image file size automatically while keeping your images sharp and clear. Smush is an easy-to-use image optimizer which let’s you compress images using both lossless and lossy compression, giving you the best balance of quality and performance without extra work. You can also compress images outside the media library using Directory Smush, making it easy to optimize images stored in theme folders, plugins, or other directories on your server. Lazy load images for faster pages Enable image lazy load across your site so images load only when needed. This image optimizer improves initial page speed and creates a smoother experience for visitors without extra configuration. Serve WebP and AVIF images automatically (PRO) Convert images to WebP and AVIF and serve them automatically to supported browsers. Smush helps you optimize images using next-gen formats to reduce file size and improve load times across your WordPress site. Deliver images faster with an Image CDN (PRO) Serve images through a global image CDN to reduce latency and improve load times for visitors around the world. 119 global CDN servers Up to 500 GB of bandwidth Faster image delivery based on visitor location Improved performance for image-heavy and high-traffic sites Automatically resize and fix image dimensions (PRO) Eliminate common PageSpeed warnings and improve layout stability with automatic image sizing. Smush dynamically resizes images to perfectly fit their containers, regardless of original size, helping fix the “Properly size images” warning in Google PageSpeed Insights. It also automatically adds missing width and height attributes to your images, improving rendering speed and reducing layout shifts. This helps you meet the “Ensure images have explicit width and height” recommendation without any manual work. Optimize your entire site, automatically Smush works across your whole site as a powerful image optimizer to optimize images as you upload them and maintain performance over time without manual work. Optimize images automatically on upload Compress images in bulk or individually Works with your existing media library No need to re-upload images Enable image lazy load across your site Convert images to WebP and AVIF Deliver images with an integrated image CDN Automatically resize and serve correctly sized images Optimize images outside the media library with Directory Smush Built for performance Smush improves page speed and overall performance by reducing image weight and improving how images are delivered. Reduce page load times Improve user experience Better performance for image-heavy pages Supports image lazy load and preload images (PRO) for faster perceived performance Works with your existing setup Smush is built to work with your current WordPress setup, including popular themes, page builders, and plugins. Compatible with Gutenberg, Elementor, WPBakery, and more Works with WooCommerce stores No need to change your workflow Easy to enable and configure Designed to be simple You don’t need to be a performance expert to optimize images with Smush image optimizer. Works out of the box Simple settings when you need them No technical knowledge required Safe to use on any site Why choose Smush? There are plenty of image optimization plugins, but Smush focuses on making it easy to optimize images, compress images, and improve performance without complexity. As a leading WordPress image optimizer, Smush gives you powerful optimization tools without the technical hassle. Trusted by over 1 million WordPress users Built specifically for WordPress Regular updates and improvements Backed by the WPMU DEV team Get started in minutes Install Smush, activate it, and start to compress images, optimize images, and enable image lazy load right away. This easy-to-use image optimizer helps most sites see improvements immediately without changing how they upload or manage images. About Us WPMU DEV is a premium supplier of quality WordPress plugins, services and support. Learn more here: https://wpmudev.com/ Don’t forget to stay up to date on everything WordPress from the Internet’s number one resource: WPMU DEV Blog Hey, one more thing… we hope you enjoy our free offerings as much as we’ve loved making them for you! Contact and Credits Originally written by Alex Dunae at Dialect (dialect.ca, e-mail ‘alex’ at ‘dialect dot ca’), 2008-11.