Ads.txt & App-ads.txt Manager for WordPress vs TablePress – Tables in WordPress made easy

Ad partners are frequently adding new demand sources to their Ads.txt & App-ads.txt lists of authorized sellers. Create your Ads.txt & App-Ads.txt files with the same tool (all-in-one) Add manual entries (copy-paste) for « ready-to-use » code snippets. Edit & manage your files on demand View WordPress Ads.txt & App-ads.txt files before/after publishing Note : Google Ad Manager and AdMob, Google’s mobile ad network, now support app-ads.txt, the anti-ad fraud protocol for app publishers. Why we should care? Google said in April 2019 that its DSP Display & Video 360 would stop buying unauthorized in-app inventory starting in August 2019 (same with Centro). Given its market leadership position, Google’s support for app-ads.txt from both the buy and sell sides will help propel adoption of the standard by app publishers. How does WordPress Ads.txt & App-ads.txt Manager work to implement app-ads.txt: Provide a developer website in your app store listings. Ensure that the proper developer website URL is accessible in the developer website section of the app store (advertising platforms will use this website to verify ads.txt or app-ads.txt files). In WordPress Ads.txt & App-ads.txt Manager, go to setting page. Ad Source Domain — The canonical domain name of the SSP, Exchange, system that bidders connect to (they publishes a document detailing what domain name to use). Publisher ID — This must contain the same value used in transactions (i.e. OpenRTB bid requests) in the field specified by the SSP/exchange (For OpenRTB = publisher ID | For OpenDirect = publisher’s organization ID). Type of Relationship: (Direct, reseller) — Your direct demand partners should be listed as “direct.” If your partners are using third-party resellers to sell your inventory, such providers should be listed as “reseller.” In any case, you should not add any provider to your app-ads.txt file unless you or your partner have a direct relationship with them. Ad Source ID — An ID that uniquely identifies the advertising system within a certification authority. Do it for all your authorized digital sellers or resellers of your ad inventory. Click « Save changes » and WordPress Ads.txt & App-ads.txt Manager plugin will create a virtual .txt file in the root of your website; for example, www.mysite.com/ads.txt OR www.mysite.com/app-ads.txt. You can edit the content whenever you need. Make sure to clear your cache Note 1 : Use of app-ads.txt is not mandatory, but is highly recommended, especially if you are concerned that others may be spoofing your app. Note 2 : It can take up to 24 hours to crawl and verify your app-ads.txt files. Please wait at least 24 hours for the app-ads.txt status to update. Note 3 : Since ads.txt file is supposed to be in the root directory of a domain name, this plugin currently only works for root level domain like example.com. It does not work for WordPress installed in subdomain, subdirectory, or a single site in a multi-site network. What’s app-ads.txt? In June 2017, the IAB (The Interactive Advertising Bureau Tech Lab) launched ads.txt, a file enabling web publishers to designate authorized digital sellers of their ad inventory. Ads.txt helped the industry distinguish real supply sources from fake ones, and after its immediate success and adoption, the next logical step was to extend the reach of ads.txt into the mobile app ecosystem. App-ads.txt is the mobile in-app equivalent of this specification, which mobile publishers can implement. The app-ads.txt file is the version of ads.txt for mobile in-app and OTT advertising, to combat bad actors that disguise themselves as another company’s app in order to siphon the money that advertisers are spending on mobile and OTT advertising. App-ads.txt files are formatted the same as ads.txt files (view IAB FAQ for ads.txt and app-ads.txt). Thanks to app-ads.txt file, Mobile and OTT app publishers can list the ad tech vendors that are authorized to sell or resell their ad inventory, and programmatic ad buyers can check these lists to make sure that a company claiming to offer an app’s inventory is actually able to sell the app’s inventory. This file opens the door for a new level of transparency.

Boost your website with feature-rich tables that your visitors will love! TablePress is the most popular and highest-rated WordPress table plugin. Easily create, edit, and manage beautiful and modern data tables, from simple price lists to searchable directories, product and model tables, inventories, schedules, and research datasets. Add live sorting, pagination, searching, and other interactive features that help visitors find what they’re looking for on any device. Use any type of data and enrich your tables with images, links, and even math formulas. Import and export tables from/to Excel, CSV, HTML, and JSON files or URLs, including spreadsheet data from Google Sheets, Excel Online, and files stored on Dropbox or OneDrive. Embed tables into posts, pages, or other site areas using the block editor, an Elementor widget, or Shortcodes. All with no coding knowledge needed! Even more great features for you and your site’s visitors and priority email support are available with a Premium license plan of TablePress. Go check them out! Common use cases TablePress will handle a wide range of tables, from simple price lists to searchable directories and large datasets. Popular examples include: Product and model tables Service and price lists Directories and listings Schedules and timetables Participant and member lists Inventories and collections Comparison tables Research and statistical data Accessible and SEO-friendly tables TablePress creates accessible HTML tables whose content can be searched by visitors, WordPress search, and search engines alike. Interactive features like sorting, filtering, and pagination include accessibility enhancements for screen readers and other assistive technologies. This makes it easy for visitors to find relevant information, whether they are browsing a large directory, searching a product table, or using your site’s search function. More information Visit tablepress.org for more information, take a look at example tables, or try TablePress on a free test site. For latest news, follow @TablePress on Twitter/X or subscribe to the TablePress Newsletter. How to use TablePress After installing the plugin, you can create and manage tables on the “TablePress” screen in the WordPress Dashboard. To insert a table into a post or page, add a “TablePress table” block in the block editor or a widget in the Elementor page builder and select the desired table or use Shortcodes with other page builders. Beginner-friendly step-by-step tutorials, guides, and how-tos show how to achieve common and popular tasks with TablePress. You can find examples for common styling changes via “Custom CSS” code on the TablePress FAQ page. You may also add features like sorting, pagination, searching, filtering, alternating row colors, row highlighting, and more by enabling the corresponding options on a table’s “Edit” screen. Premium features Need additional functionality for larger tables or advanced use cases? Premium license plans for TablePress add features such as: Options for responsive tables Advanced filtering and search Fixed table headers and columns Automatic periodic imports Custom styling options And much more Priority email support is also included. Check out the details on the TablePress website.