AI Search Analytics & Tracking vs SMTP2GO for WordPress –

Track AI search impressions and clicks from ChatGPT, Perplexity, Claude & other LLMs and improve your website’s visibility across all AI search results. Airefs is the analytics platform for AI search. As more users discover websites through AI-generated answers — in ChatGPT, Perplexity, Claude, Google Gemini, Copilot, and Meta AI — standard web analytics tools miss this traffic entirely. This plugin connects your WordPress site to Airefs so you can see exactly how AI systems interact with your content. Impressions: See Which AI Crawlers Visit Your Site AI models crawl the web to answer user queries and gather training data. The Airefs Impressions feature tracks these server-side visits so you know: Which AI systems are crawling your site (ChatGPT, Perplexity, Claude, Amazon Bot, and more) Which pages are being crawled and how often When crawls happen, with full timestamps and HTTP status codes Trends over time — identify which content AI considers most relevant The dashboard breaks this down into a Charts view (cumulative impressions by crawler over time), a Pages table (every page ranked by total AI impressions), and a Logs view (individual crawler visits in real time with LLM name, bot identity, IP address, and page path). You can also filter for “user searches only” to isolate live query activity from background training crawls — so you know when AI is visiting your site to answer a real user’s question right now. Clicks: Measure Real Traffic from AI Search Results Impressions tell you when AI crawls your content. Clicks tell you when real users follow a link from an AI-generated answer to your site. The Airefs Clicks feature tracks visits from users who discovered your brand in an AI answer and clicked through. Attributed by AI source: ChatGPT, Perplexity, Claude, Google Gemini, Copilot, Meta AI Bar charts breaking down clicks by AI platform over time Referrers table ranking AI sources by total click volume Pages table showing which of your pages receive the most AI-referred traffic Time windows of 7, 30, 90, and 180 days for trend analysis Each individual click is counted, giving you a complete picture of AI-driven traffic that tools like Google Analytics may miss. Why This Matters AI search is the fastest-growing discovery channel on the web. When someone asks ChatGPT or Perplexity a question and your site gets cited, that’s a new type of impression that traditional analytics don’t capture. When they click through, that’s a new type of visit that referral reports often misattribute or lose entirely. This plugin gives you visibility into both sides of AI search — crawler activity (impressions) and human traffic (clicks) — so you can understand how AI models engage with your content and measure the real impact on your site. Getting Started Install and activate this plugin. Create a free account at https://app.getairefs.com. Copy your Access Token from the Airefs Settings page. Enter the token in Settings → Airefs Tracking in your WordPress dashboard. Data typically appears within 1–2 days. Impressions tracking is server-side and requires no additional configuration. Clicks tracking is handled automatically by a lightweight script injected into your site’s . Privacy Deployed on Cloudflare for secure, performant delivery. User sign‑up flows run on Convex. Analytics data is processed in Tinybird and stored on AWS servers within the EU.

SMTP2GO’s WordPress plugin replaces the default built in wp_mail() functionality (phpmailer) and sends your email via SMTP2GO’s API and industry leading email delivery platform. SMTP2GO provides valuable insights into every aspect of your email’s life cycle, enabling you to track delivery rates, opens, clicks, and bounce rates. Whether your email is transactional, marketing, newsletter, contact form, or notification – we have got you covered. The main benefits of using the official SMTP2GO plugin: We have made our plugin as easy and low maintenance as possible – you can set it up in under ten minutes. Take over from the default WordPress email system for more reliable delivery – you can be confident your emails have arrived at their destination inbox successfully. Get access to our intuitive real-time reporting tools. You can uncover what is going on behind the scenes with delivery, open rates, click rates, bounce, and unsubscription reports. We offer secure worldwide servers with intelligent routing for network redundancy and speedy delivery. We handle SPF and DKIM on your behalf. SMTP2GO can even turn your “http” links into “https”. Diagnose and resolve delivery issues with our insightful reporting page, or reach out to our award-winning support team who are available almost 24/7 to help address problems in a timely, friendly fashion. We have a dedicated Review team who constantly monitor the reputations of our IP’s and we proactively alert members to any suspicious changes in their email regimen. Avoid poor reputation and throttling or limitations from over-used shared web hosts and other providers. Sign up here. Support If you have questions or need assistance then feel free to contact the support team by logging into your SMTP2GO dashboard and clicking the support icon on the top right navigation bar. More information on this plugin is available in our knowledgebase. About SMTP2GO Founded in 2006, SMTP2GO is a fast and scalable world class email service provider for sending transactional and marketing emails. It is developed and supported by a team of delivery experts at the forefront of the email industry, providing a reliable SMTP solution for over 35,000 businesses. Complexities such as reputation monitoring, SPF and DKIM are professionally managed for each customer. Native-English speaking support is available worldwide (agents in the USA, EU, UK, Australia, and New Zealand). Our data centers are located around the world, meaning lightning-fast connection speeds, network redundancy, and GDPR compliance.