AutomatorWP – Automator plugin for no-code automations, webhooks & custom integrations in WordPress vs Advanced Form Integration

Connect WordPress forms to 200+ apps with no code and no per-task fees. Send leads, orders, and signups to your CRM, email, or sheets. Your data stays on your site. Overview Stop paying per-task fees to move your own data. Advanced Form Integration (AFI) connects your WordPress forms and site events to 200+ external platforms (CRMs, email marketing, Google Sheets, helpdesks, webhooks) with zero code. Set it up once and form submissions, WooCommerce orders, bookings, and more flow into the tools you already use, in real time. AFI runs entirely on your own site, so integrations fire directly from WordPress to each platform’s API. There are no task limits, no metering, and no per-action billing. Whether you process 100 submissions a month or 100,000, the plugin works the same, and your form data and credentials never leave your server. AFI requires no coding knowledge and can be configured in minutes. It is built for marketers, sales teams, agencies, and business owners who want to streamline workflows and improve data accuracy. Website | Documentation | Tutorial Videos Why Choose AFI No per-task fees. AFI has no task meter, so your submissions are unlimited on every plan, free or paid. Your data never leaves your server. Integrations fire directly from your site to each platform’s API. No third-party service sits in the middle of your leads, orders, or customer details. Better for privacy and GDPR. Built for WordPress. Native triggers for 70+ form plugins plus WooCommerce, LMS, memberships, and bookings. No brittle webhook glue to maintain. Fix and resend, not lost data. Every API call is logged. If one fails, view the exact request and response, edit the data, and resend in one click. No need to ask anyone to re-submit the form. Conditional logic on every integration. Route submissions to different destinations based on their content, so you never push junk into your CRM. Recently Shipped (2.1.x) Active, ongoing development. Recent releases added Cal.com and Knack support, hardened Google Sheets and WooCommerce reliability with dedupe and retry logic, and delivered a critical security patch (all users should run 2.1.1 or later). The 2.0 release rebuilt the admin UI on Vue 3 with a site-wide security and performance pass: faster log pages, single-source credential storage, and hardened AJAX endpoints throughout. See the Changelog for the full list. Common Use Cases E-commerce. Send WooCommerce orders to Google Sheets, create CRM leads for high-value purchases, and keep your fulfilment tools in sync. Lead generation. Add Contact Form 7, WPForms, or Gravity Forms submissions to HubSpot, Mailchimp, or ActiveCampaign automatically. Agencies. Connect many clients’ forms to different CRM and email accounts, and manage every integration from one dashboard. Membership and LMS sites. Sync new MemberPress signups and course enrolments to your email platform or CRM. Events and bookings. Register attendees from your booking or events plugin into Zoom Webinar, a calendar, or a spreadsheet. Customer support. Create Freshdesk or Zendesk tickets from form submissions and route urgent ones to Slack. Key Features Universal Form Support Connect virtually any WordPress form plugin, including Contact Form 7, WPForms, Elementor Pro Forms, Gravity Forms, Ninja Forms, Fluent Forms, and 70+ others. Triggers also extend beyond forms to WooCommerce orders, LMS enrolments, memberships, bookings, forum posts, donations, and more. Smart Field Mapping Map form fields to destination fields with support for combining multiple fields and mixing static text with dynamic tags. For example, set a destination field to “New lead from {{_site_title}}” or combine {{first_name}} and {{last_name}} into one value. Conditional Logic Control when data is sent using visual conditional rules. Send only when specific criteria are met, and route different submissions to different destinations. System and UTM Tags Access dynamic system information using tags like {{_date}}, {{_user_ip}}, and {{_site_title}}, and capture campaign data with {{utm_source}}, {{utm_medium}}, {{utm_campaign}}, {{gclid}}, and more. Activity Log and Resend Every outbound API call is recorded with its full request and response. When something fails, view exactly what went wrong, edit the data inline, and resend with one click. Multi-Account Support Connect multiple accounts for the same platform from one site, for example several Mailchimp, Salesforce, or Zoho accounts, each labelled and tracked separately. Ideal for agencies. Built for Performance Integrations run asynchronously in the background via Action Scheduler, so form submissions stay instant. Database tables are indexed for fast log queries even on busy sites, and credentials are not autoloaded on front-end pageviews. Multisite Support Full compatibility with WordPress multisite installations. Supported Trigger Platforms (Senders) AFI can start an integration from any of these forms, plugins, and events. Form builders: Contact Form 7, WPForms, Gravity Forms, Elementor Pro Form, Fluent Forms, Ninja Forms, Formidable Forms, Forminator, WS Form, ARForms, Avada Forms, Beaver Builder Form, Bit Form, Breakdance Builder Form, Bricks Builder Form, Caldera Forms, ConvertPro Forms, Cool FormKit, Crowdsignal Forms, Divi Forms, eForm, Everest Forms, FormCraft, Happyforms, JetFormBuilder, Kadence Blocks Form, Live Forms, Metform, QuForm2, Smart Forms, User Registration, weForms E-commerce: WooCommerce, Easy Digital Downloads, SureCart, FluentCart, CartFlows, WP Simple Pay, WP Pizza, Advanced Coupons Memberships: MemberPress, Paid Membership Pro, ARMember, SureMembers, Ultimate Member, WP-Members, DigiMember LMS and courses: LearnDash, LifterLMS, TutorLMS, LearnPress, Sensei LMS, MasterStudy LMS, Academy LMS, Thrive Apprentice Events and bookings: The Events Calendar, Events Manager, Event Tickets, Eventin, Event Espresso, FooEvents, Amelia Booking, Bookly, LatePoint, Easy Appointments, WP Booking Calendar, Fluent Booking, Appointment Hour Booking Community and forums: BuddyBoss, BuddyPress, bbPress, PeepSo, wpForo, Asgaros Forum, AnsPress Affiliates: AffiliateWP, Easy Affiliate, SliceWP, Fluent Affiliate Donations: GiveWP, Charitable Gamification and engagement: GamiPress, myCred, WP ULike, WP Post Ratings, RafflePress Email capture and newsletters: MailPoet Forms, Newsletter, Thrive Leads Quizzes and surveys: Quiz and Survey Master, Thrive Quiz Builder Support and CRM: Awesome Support, Jetpack CRM, Groundhogg You can also capture UTM parameters from any trigger by enabling the feature in settings. Supported Action Platforms (Receivers) AFI can send your data to any of these 200+ destinations. CRM and sales: Salesforce, HubSpot, Zoho CRM, Zoho Bigin, Pipedrive, Copper CRM, Insightly, Close CRM, Capsule CRM, Agile CRM, Apptivo, Attio, CiviCRM, ClinchPad CRM, CompanyHub, Dynamics 365 CRM, Dynamics 365 Sales, Dynamics 365 Marketing, Flowlu, FollowUpBoss, Freshworks CRM (Freshsales), HighLevel, Less Annoying CRM, LionDesk, Nimble, Nutshell CRM, Onehash.ai, Salesflare, Salesmate, SuiteDash, Vtiger CRM, Wealthbox CRM, Zendesk Sell, Apollo.io, Fluent CRM Email marketing and automation: Mailchimp, ActiveCampaign, Brevo, Constant Contact, AWeber, GetResponse, Klaviyo, Kit, MailerLite, MailerLite Classic, Omnisend, Drip, Encharge, EngageBay, Mautic, Ortto, Customer.io, Braze, Attentive, Autopilot, Benchmark Email, BombBomb, Acelle Mail, Acumbamail, Audienceful, beehiiv, Cakemail, Campaigner, Campaign Monitor, Campayn, CleverReach, Copernica, Curated, DirectIQ, Doppler, EasySendy, Elastic Email, Emailchef, Emailit, EmailOctopus, Enormail, Flodesk, iContact, Instantly, Keila, Laposta, lemlist, Loops, MailBluster, Mailcoach, Maileon, Mailercloud, Mailify, Mailjet, Mail Mint, Mailmodo, MailPoet, Mailrelay, Mailster, MailUp, MailWizz, Moosend, Newsletter, Pabbly Email Marketing, Rapidmail, Resend, Robly, Saleshandy, Sales.Rocks, Sarbacane, Selzy, Sender, SendFox, Sendlane, SendPulse, SendX, Sendy, Smartlead.ai, SmartrMail, Snov.io, System.io, Vertical Response, Woodpecker.co, Zoho Campaigns, Zoho Marketing Automation Spreadsheets and databases: Google Sheets, Airtable, Smartsheet, Zoho Sheet, Knack, Quickbase, Ragic, Microsoft Dataverse Project management and productivity: Asana, ClickUp, Trello, Monday.com, Microsoft To Do, Fluent Boards Calendars and scheduling: Google Calendar, Cal.com, Calendly, Acuity Scheduling, AddCal, Appointment Hour Booking, Fluent Booking Helpdesk and customer service: Freshdesk, Zendesk, Zoho Desk, Fluent Support, Intercom, Dynamics 365 Customer Service, Dynamics 365 Field Service Team communication and SMS: Slack, Microsoft Teams, Twilio, Pushover Webinars and events: Zoom Webinar, WebinarJam, EverWebinar, Demio, Livestorm, Airmeet, BigMarker File storage: Google Drive, Dropbox Finance and operations: Zoho Books, Zoho People WordPress plugins: WordPress (create post), Gravity Forms, WPForms, bbPress, BuddyBoss, Charitable, GiveWP, AffiliateWP, Fluent Affiliate, Fluent Community, GamiPress, Events Manager, Academy LMS Developer and webhooks: Webhook (any method, custom headers and body), Zapier (send data to a Zapier webhook) Cannot find your platform? Email [email protected] to request it. Many integrations were added by user request. Free vs Pro AFI is fully functional for free. Every platform above is available in the free version with core field support, unlimited integrations, conditional logic, the activity log with resend, and multi-account support. A Pro license adds: All form fields, not just the core set. Custom fields and tags for CRMs and email platforms (for example Salesforce, HubSpot, Mailchimp, Zoho, and many more). Inbound webhooks, so external systems can trigger actions inside your WordPress site. Platform-specific advanced actions, for example HubSpot companies, deals, tickets, and tasks; Salesforce record types; and separate Google Sheets rows for each WooCommerce line item. Priority email support and frequent feature updates. See pricing and the full feature comparison.

AutomatorWP is a flexible and open-source automator plugin that lets you connect your WordPress plugins, sites and apps together and create automations between them. You can create “automations” linked to your WordPress activities and when any of them happen, you can make other things happen accordingly. You can use these automations for automate sales, marketing, administrative tasks, learning and any other kind of processes you want letting you save time and get focused on your most important work. Here is a video that lets you see how AutomatorWP works in less than 2 minutes! Use automations to connect your plugins Here are some automations samples to give you a quick idea of the possible combinations: When user purchases a WooCommerce product. Add a WP Fusion tag to the user. When user joins a BuddyPress group. Enroll user in a LearnDash course. Not only you can create one-to-one connections, also you can create automations with all the triggers and actions of your choice, such as the following one: When user creates a bbPress forum topic and completes a H5P content. Enroll user in a LifterLMS course add a MemberPress membership to the user and email user with instructions about how to access to the course. The number of combinations and possibilities are unlimited! Connect your plugins with web services and others WordPress sites With the Webhooks add-on you are able to send and receive data from anywhere like external applications, web services or others WordPress sites. You can connect all your WordPress plugins with platforms like Zapier or Integromat, even you can connect your plugins from a site with the plugins of another site and everything with no code. Any website, application or service with support to webhooks or with a Rest API can be connected with the Webhooks add-on and, in consequence, with your WordPress plugins! View Webhooks automations samples Create automations easily AutomatorWP includes an easy-to-use editor that you will quickly familiarize yourself with! See it in action! Features AutomatorWP is extremely powerful and infinitely extensible. Check out some of the built in features: Unlimited triggers and actions: Configure as many triggers and actions per automation as you want. Logged-in and anonymous automations: Create automations for logged-in users or for not logged-in visitors. Scheduled and recurring automations: Automations to run actions on all or on a filtered group of users manually, on a specific date or on a recurring basis. All posts automations: Create automated tasks that check your site posts and process actions on them like clean up the older posts or email administrators about pending ones. Filters: Filter any trigger or action with the conditions of your choice. Required number of times: Set the number of times required to complete a trigger like comment on a post 3 times. Sequential triggers: Force users to complete triggers in order to complete the automation. Completion limits: Limit automation’s maximum completion times per user and globally. Tags: Tags to pass dynamic information from triggers to actions (with support to user and post metas). Developer-friendly: AutomatorWP is extremely flexible with plenty of hooks to add custom features and functionalities. Integrated with +200 WordPress plugins AutomatorWP works with different WordPress plugins, including: ActiveMember360 Advanced Ads Advanced Custom Fields (ACF) AffiliatePress AffiliateWP Amelia AnsPress ARForms ARMember Asgaros Forum Autonami Awesome Support BBForms bbPress Better Messages Blockli BookingPress Brizy BuddyBoss BuddyPress Caldera Forms Code Snippets Contact Form 7 Charitable DigiMember Divi Download Manager Easy Affiliate Easy Digital Downloads Elementor Eventin Everest Forms Favorites FluentBooking FluentBooking FluentCRM Fluent Support Formidable Forms Forminator GamiPress GeoDirectory Gravity Forms Gravity Kit Groundhogg H5P HappyForms iMember360 Invite Anyone Jetpack CRM JetEngine JetFormBuilder Kadence Blocks Kali Forms LearnDash LearnPress LifterLMS Mail Mint MailPoet Masteriyo LMS MasterStudy LMS MemberPress Meta Box Modern Events Calendar MyCred Newsletter Ninja Forms Paid Memberships Pro PeepSo Popup Maker Presto Player PrettyLinks Quiz and Survey Master Restrict Content Pro Sensei LMS ShortLinks Pro Simple Feature Requests SliceWP Studiocart SureCart SureMembers The Events Calendar Thrive Apprentice Thrive Cart Thrive Leads Thrive Ovation Thrive Quiz Builder Tutor LMS Ultimate Member Upsell Plugin WhishList Member weForms WooCommerce WooCommerce Shipstation WP All Import WP Booking Calendar WP Fluent Forms WP Fusion WP Job Manager WP Polls WP PostRatings WP Simple Pay WP Ulike WP User Manager WPAdverts WPCode wpDiscuz WPForms WPLMS WS Form Integrated with external platforms AutomatorWP can also work with external platforms, furthermore WordPress plugins, like these below: ActiveCampaign Airtable Anthropic (Claude) AWeber Bluesky Campaign Monitor ClickUp ConvertKit Facebook HubSpot Google Calendar Google Gemini Google Sheets IFTTT Instagram Integrately Integromat KonnectzIT Mailchimp MailerLite Make Mistral AI Notion Twilio Twitter Typeform Zapier Zoom Powerful add-ons to extend AutomatorWP If you’re looking for something endorsed and maintained by the developers who built AutomatorWP, there are a plethora of premium add-ons, the most popular of which include: Webhooks: Send and receive data from webhooks to connect all your plugins with web services like Zapier or Integromat or even to connect different WordPress sites. Schedule Actions: Schedule any action to run after a time delay of your choice. Calculator: can perform mathematical calculations on tags like sums, subtractions, multiplications, divisions and even apply functions such as abs, sin, cos among others. Formatter: is able to apply different formats to tags like convert, replace or extract anything from strings, numbers or dates even remove the HTML from a content. Generator: lets you generate content like random strings, random numbers, emails even hashes and WordPress nonces. QR Code: will create QR codes from links or texts with different styles, formats and colors. Multimedia Content: New triggers based on multimedia content creation and interaction. Block Users: Block users and roles for being able to complete any automation of your choice. Button & Link: Launch any automation through buttons and links clicks. Restrict Content: allows you to manage access to any post or page. Custom User Fields: allows you to create new fields for WordPress users. CSV: adds new trigger to let you read content from a CSV or Google Sheets spreadsheet. User Lists: lets you to create, organize, and manage user lists . View all add-ons Included triggers, actions and filters AutomatorWP includes +600 triggers, actions and filters from +200 plugins & platforms for free, all of them listed here. More plugins from the AutomatorWP team If you like AutomatorWP, you will love our other plugins! GamiPress – Flexible gamification plugin to reward your users with points, achievements, badges & ranks based on their activity in your WordPress. ShortLinks Pro – The most complete link management plugin that not only powers WordPress websites with shortened URLs, also empowers site owners to create clean, branded and unique affiliate links easily. BBForms – BBForms is a code form plugin designed to help you build multipurpose forms in seconds!