Side-by-side comparison · 24 data points
Enable a familiar, fast checkout for hundreds of millions of active Amazon customers globally
| Amazon Pay | Square | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | — | — |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | — |
| Last updated | — | — |
| Metric | Amazon Pay | Square |
|---|---|---|
| Rating | 2.9 ★ | ★ 3.4 ★ |
| Total reviews | 46 | ★ 129 |
| Free plan | Yes | Yes |
| Pricing | Free | Free |
Based on the data on this page, Square is the stronger choice for most WooCommerce Marketplace store owners — 3.4★ vs Amazon Pay's 2.9★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Amazon Pay at Free, Square at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Square has the larger user base (129 reviews vs 46), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Amazon Pay's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage store owners who need fast install and low risk should default to Square; mid-market and enterprise store owners with specific feature requirements should evaluate both — Amazon Pay's 46-review base may include the workflow context that matches your specific use case better than Square's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical WooCommerce Marketplace listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Amazon Pay audit • Square audit
| Keyword | Amazon Pay | Square |
|---|---|---|
| woocommerce subscriptions | #17 | #11 |
| checkout | #17 | #11 |
| numbers | #17 | #11 |
| import | #17 | #11 |
| products | #17 | #11 |
Both Amazon Pay and Square offer paid plans only. Amazon Pay starts at Free; Square starts at Free. Compare the per-tier features in the Pricing section above before committing.
Square has the higher average rating (3.4★ from 129 reviews) compared to Amazon Pay (2.9★ from 46 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Square holds the higher average rating (3.4★ vs 2.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the WooCommerce Marketplace. Square has the deeper published review base (129 vs 46), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Amazon Pay typically suits early-stage and growth-mode teams based on its published review base (46 reviews). Square typically suits early-stage and growth-mode teams based on its published review base (129 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Amazon Pay and Square both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Amazon Pay" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.