Side-by-side comparison · 24 data points
| Mailing List | Poptin Pop Ups | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | — |
| Last updated | — | — |
| Metric | Mailing List | Poptin Pop Ups Email Marketing |
|---|---|---|
| Rating | 4.4 ★ | ★ 4.9 ★ |
| Total reviews | 249 | ★ 1.3k |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | 4 | 4 |
| Languages | 1 supported | 2 supported |
Based on the data on this page, Poptin Pop Ups Email Marketing is the stronger choice for most Wix App Market merchants — 4.9★ vs Mailing List's 4.4★ is a meaningful gap that usually reflects real product or support quality differences across the user base. Pricing entry tiers: Mailing List at Free plan available, Poptin Pop Ups Email Marketing at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Poptin Pop Ups Email Marketing has the larger user base (1,250 reviews vs 249), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Mailing List's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Poptin Pop Ups Email Marketing; mid-market and enterprise merchants with specific feature requirements should evaluate both — Mailing List's 249-review base may include the workflow context that matches your specific use case better than Poptin Pop Ups Email Marketing's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Wix App Market listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Mailing List audit • Poptin Pop Ups Email Marketing audit
| Keyword | Mailing List | Poptin Pop Ups |
|---|---|---|
| #5 | #1 | |
| emails | #5 | #1 |
| responses | #3 | #14 |
| email leads | #20 | #1 |
| grow your email | #22 | #1 |
Both Mailing List and Poptin Pop Ups Email Marketing offer paid plans only. Mailing List starts at Free plan available; Poptin Pop Ups Email Marketing starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Poptin Pop Ups Email Marketing has the higher average rating (4.9★ from 1,250 reviews) compared to Mailing List (4.4★ from 249 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Mailing List fits better if you prioritize broader integrations; Poptin Pop Ups Email Marketing is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Wix App Market marketplace. Poptin Pop Ups Email Marketing has more onboarding documentation maturity (1,250 reviews vs 249), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Mailing List typically suits early-stage and growth-mode stores based on its review-base composition (249 reviews). Poptin Pop Ups Email Marketing aligns more with early-stage and growth-mode stores (1,250 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Mailing List and Poptin Pop Ups Email Marketing both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Mailing List" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
