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Facebook Chat vs WhatsApp
Side-by-side comparison · 24 data points
1. Listing metadata
Field-level data| Facebook Chat | ||
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| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
Side-by-side comparison · 24 data points
| Facebook Chat | ||
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
| Metric | Facebook Chat | WhatsApp: Start Chat Button |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.9 ★ |
| Total reviews | 2 | ★ 576 |
| Free plan | — | ★ Yes |
| Pricing | Paid | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | ★ 3 tiers |
| Listed features | 4 | 4 |
| Languages | 7 supported | 49 supported |
Facebook Chat and WhatsApp: Start Chat Button are evenly matched on rating (5.0★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. On pricing, WhatsApp: Start Chat Button offers a free tier (Free plan available) while Facebook Chat starts at Paid. The free option meaningfully reduces evaluation cost, particularly for stores at sub-1K monthly orders where the entry-paid tier can outpace the value delivered. WhatsApp: Start Chat Button has the larger user base (576 reviews vs 2), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Facebook Chat's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Wix App Market listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Facebook Chat audit • WhatsApp: Start Chat Button audit
| Listed | — | — |
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| Last updated | — | — |
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| Keyword | Facebook Chat | |
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| whatsapp facebook messenger | #40 | #3 |
| live chat | #46 | #11 |
WhatsApp: Start Chat Button is the cheaper option — it offers a free plan (Free plan available). Facebook Chat starts at Paid. Both publish their pricing on the Wix App Market marketplace; AppRanks mirrors what's listed on each refresh cycle.
Facebook Chat (5.0★, 2 reviews) and WhatsApp: Start Chat Button (4.9★, 576 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. Facebook Chat fits better if you prioritize rating consistency; WhatsApp: Start Chat Button is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Wix App Market marketplace. WhatsApp: Start Chat Button has more onboarding documentation maturity (576 reviews vs 2), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Facebook Chat typically suits early-stage and growth-mode stores based on its review-base composition (2 reviews). WhatsApp: Start Chat Button aligns more with early-stage and growth-mode stores (576 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Facebook Chat and WhatsApp: Start Chat Button both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Facebook Chat" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.