| Omnisend | Email Marketing | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | — |
| Last updated | — | — |
| Metric | Omnisend Email Marketing & SMS | Email Marketing |
|---|---|---|
| Rating | 3.7 ★ | ★ 4.2 ★ |
| Total reviews | ★ 146 | 15 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | 4 | 4 |
| Languages | 1 supported | 1 supported |
Based on the data on this page, Email Marketing is the stronger choice for most Wix App Market site owners — 4.2★ vs Omnisend Email Marketing & SMS's 3.7★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Omnisend Email Marketing & SMS at Free plan available, Email Marketing at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Omnisend Email Marketing & SMS has the larger user base (146 reviews vs 15), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Email Marketing's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage site owners who need fast install and low risk should default to Email Marketing; mid-market and enterprise site owners with specific feature requirements should evaluate both — Omnisend Email Marketing & SMS's 146-review base may include the workflow context that matches your specific use case better than Email Marketing's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Wix App Market listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Omnisend Email Marketing & SMS audit • Email Marketing audit
| Keyword | Omnisend | Email Marketing |
|---|---|---|
| email marketing | #5 | #1 |
| email sms | #1 | #11 |
| email leads | #4 | #81 |
| grow your email | #4 | #8 |
| emails and | #3 | #10 |
Both Omnisend Email Marketing & SMS and Email Marketing offer paid plans only. Omnisend Email Marketing & SMS starts at Free plan available; Email Marketing starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Email Marketing has the higher average rating (4.2★ from 15 reviews) compared to Omnisend Email Marketing & SMS (3.7★ from 146 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Email Marketing holds the higher average rating (4.2★ vs 3.7★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Wix App Market. Omnisend Email Marketing & SMS has the deeper published review base (146 vs 15), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Omnisend Email Marketing & SMS typically suits early-stage and growth-mode teams based on its published review base (146 reviews). Email Marketing typically suits early-stage and growth-mode teams based on its published review base (15 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Omnisend Email Marketing & SMS and Email Marketing both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Email Marketing" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.