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Buy It Now vs Paypal
Side-by-side comparison · 24 data points
1. Listing metadata
Field-level data| Buy It Now | Paypal | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | — |
| Last updated | — | — |
Side-by-side comparison · 24 data points
| Buy It Now | Paypal | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | — |
| Last updated | — | — |
| Metric | Buy It Now | Paypal |
|---|---|---|
| Rating | 1.8 ★ | ★ 5.0 ★ |
| Total reviews | ★ 30 | 1 |
| Free plan | ★ Yes | — |
| Pricing | Free plan available | Paid |
| Pricing tiers | ★ 2 tiers | 1 tier |
| Listed features | 4 | 4 |
| Languages | 0 supported | 1 supported |
Based on the data on this page, Paypal is the stronger choice for most Wix App Market site owners — 5.0★ vs Buy It Now's 1.8★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
On pricing, Buy It Now offers a free tier (Free plan available) while Paypal starts at Paid. For early-stage teams validating fit, the free-tier path lets you run the app on real workloads before committing budget.
Recommended by size: small/early-stage site owners who need fast install and low risk should default to Paypal; mid-market and enterprise site owners with specific feature requirements should evaluate both — Buy It Now's 30-review base may include the workflow context that matches your specific use case better than Paypal's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Wix App Market listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Buy It Now audit • Paypal audit
| Keyword | Buy It Now | Paypal |
|---|---|---|
| paypal | #12 | #8 |
| accept paypal | #17 | #6 |
| paypal stripe | #21 | #7 |
| paypal stripe square | #28 | #11 |
| accept paypal payments | #47 | #21 |
Buy It Now is the cheaper option — it offers a free plan (Free plan available). Paypal starts at Paid. Both publish their pricing on the Wix App Market; AppRanks mirrors what's listed on each refresh cycle.
Paypal has the higher average rating (5.0★ from 1 reviews) compared to Buy It Now (1.8★ from 30 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Paypal holds the higher average rating (5.0★ vs 1.8★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Wix App Market. Buy It Now has the deeper published review base (30 vs 1), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Buy It Now typically suits early-stage and growth-mode teams based on its published review base (30 reviews). Paypal typically suits early-stage and growth-mode teams based on its published review base (1 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Buy It Now and Paypal both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Paypal" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.