| Metric | Lead Collection Form | Contact Form Smartarget |
|---|---|---|
| Rating | ★ 4.7 ★ | 4.7 ★ |
| Total reviews | ★ 31 | 4 |
| Free plan | — | ★ Yes |
| Pricing | Paid | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | ★ 2 tiers |
| Listed features | 4 | 4 |
| Review velocity (30d) | 0 new | 0 new |
| Languages | 1 supported | 6 supported |
Lead Collection Form and Contact Form Smartarget are evenly matched on rating (4.7★ vs 4.7★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. On pricing, Contact Form Smartarget offers a free tier (Free plan available) while Lead Collection Form starts at Paid. The free option meaningfully reduces evaluation cost, particularly for stores at sub-1K monthly orders where the entry-paid tier can outpace the value delivered. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Wix App Market listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Lead Collection Form audit • Contact Form Smartarget audit
| — |
| Keyword | Lead Collection Form | Contact Form Smartarget |
|---|---|---|
| contact forms | #19 | #3 |
| contact form | #19 | #3 |
| rsvp form | #12 | #17 |
| feedback form | #12 | #21 |
| form maker | #12 | #21 |
| Signal | Lead Collection Form | Contact Form Smartarget |
|---|---|---|
| Average rating | 4.7 ★ (31) | 4.7 ★ (4) |
| Reviews · last 7 days | +0 | +0 |
| Reviews · last 30 days | +0 | +0 |
| Reviews · last 90 days | +0 | +0 |
Contact Form Smartarget is the cheaper option — it offers a free plan (Free plan available). Lead Collection Form starts at Paid. Both publish their pricing on the Wix App Market marketplace; AppRanks mirrors what's listed on each refresh cycle.
Lead Collection Form (4.7★, 31 reviews) and Contact Form Smartarget (4.7★, 4 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. Lead Collection Form fits better if you prioritize rating consistency; Contact Form Smartarget is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Wix App Market marketplace. Lead Collection Form has more onboarding documentation maturity (31 reviews vs 4), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Lead Collection Form typically suits early-stage and growth-mode stores based on its review-base composition (31 reviews). Contact Form Smartarget aligns more with early-stage and growth-mode stores (4 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Lead Collection Form and Contact Form Smartarget both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Contact Form Smartarget" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.