Zapier vs Atlassian Rovo

Zapier automatically moves info between Slack and the other apps you use every day, so you can focus on your most important work. Zapier supports thousands of apps like Gmail, HubSpot, Typeform, and more. In just a few minutes, you can set up automated workflows (we call them Zaps) that turn Slack into your team's command center. Bring calendar events, social media mentions, or new lead details straight into chat, automatically create a to-do list item when you save a Slack message, and so much more. Some things you can do with Zapier + Slack - Post details of new orders in your eCommerce app to a Slack channel - Move important tasks out of Slack and into a project management or to-do app when you save a message - Send form responses to a Slack channel Use Zapier's MCP server with Slackbot - Ask Slackbot to pull information from the apps you already use — check your calendar, find a contact, look up a deal, or summarize your emails, all without leaving Slack - Take action across your stack directly from the chat window — create tasks, send messages, update records, and trigger workflows in 9,000+ connected apps - Your existing Zapier connections and permissions carry over automatically, so there's nothing new to set up or authorize How to get started - Sign up for Zapier (Zapier has a free forever plan. Paid plans scale with usage.) - Check out our Quick-start Guide - Need more info? Check out our website. What people are saying about Zapier "I would go as far to say that it has increased my personal efficiency by more than 400 percent."- Garrett Grohman, Indiegogo "Zapier helps us to work faster and smarter by removing manual processes. We can now focus on adding a personal touch to our work."- Olivia Jardine, Meister "Zapier probably saves me about 10 hours a week, when it comes to running our design operations. If I tap into my math skills, I do believe it’s 25% more productive!"- Lindsey Redinger, InVision

Atlassian Rovo is your AI teammate that lives in Slack. You're in a conversation. Someone flags a blocker. A decision gets made. Context is flying by. Rovo makes sure none of it gets lost — and none of it requires you to leave the chat to go do something about it. With Rovo in Slack, you can turn conversations into answers, work items, pages, and automated workflows — without switching tools. Find answers, not tabs: * Ask Rovo anything — get direct answers pulled from Jira, Confluence, and your connected apps. No more opening six tabs to find that one decision from last quarter. * Catch up on threads instantly — missed a 50-message thread? @mention Rovo and ask "what did I miss?" Get the TL;DR in seconds. * Get context-aware help in the sidebar — open Rovo from the top bar and it reads the channel you're in, so its answers are relevant to what you're actually working on. Turn conversations into work — right where they happen: * Create Jira issues from a discussion — spot a bug, a task, a decision? Ask Rovo to create the ticket. It pulls context from the thread, fills in the details, and lets you review before submitting. * Summarize projects and issues — ask Rovo to give you a quick status on any Jira issue or project so you can make decisions without digging through boards. * Document decisions as Confluence pages — a thread just resolved something important? Ask Rovo to turn it into a page so it doesn't disappear into chat history. Deploy agents that handle the repetitive work: * Set up custom agents in channels — deflect repeat questions in help channels, triage incoming requests, onboard new teammates. Configure what triggers them: keywords, emojis, or every new message. * Browse and use your org's agents — discover agents your team has built from the Home tab and start a private conversation with any of them. * Let agents handle the follow-ups — once triggered, agents keep replying in the thread so the person asking gets a complete answer, not a one-shot response. And Slackbot can tap into Atlassian too: Rovo also powers Slackbot with Atlassian workflows through Rovo MCP (Model Context Protocol). That means anyone in your workspace can ask Slackbot to pull information from Atlassian products, right where they're already working. * Ask Slackbot to triage Jira work — check sprint status, find blockers, or create tickets right from a conversation. * Pull up Confluence knowledge on demand — specs, runbooks, project context — Slackbot retrieves it in real time. * Natural-language access across Atlassian — Slackbot invokes the right tools on your behalf. No extra install required. Always available, your way * DM with Rovo — chat privately to get instant answers or take action. All DMs use your personal permissions. * @Mention in any channel — type @Rovo for immediate, context-aware assistance. * Bring Slack to Rovo — https://support.atlassian.com/organization-administration/docs/connect-slack-to-rovo/ so you can search channels and messages from within Atlassian apps.