Side-by-side comparison · 24 data points
Boost conversions with advanced Multi-Wishlist app with multilingual support & Wishlist alerts
| Wishlist Guru | Swish (Wishlist King) | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
Unlock additional revenue with a feature rich wishlist solution that drives customer engagement.
| Metric | Wishlist Guru: Favorites List | Swish (Wishlist King) |
|---|---|---|
| Rating | 4.8 ★ | ★ 5.0 ★ |
| Total reviews | 91 | ★ 286 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free trial available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | 5 | 5 |
| Languages | 20 supported | 1 supported |
| Listed since | May 2024 | Nov 2015 |
Swish (Wishlist King) edges out Wishlist Guru: Favorites List on rating (5.0★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: Wishlist Guru: Favorites List at Free plan available, Swish (Wishlist King) at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Swish (Wishlist King) has the larger user base (286 reviews vs 91), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Wishlist Guru: Favorites List's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Swish (Wishlist King); mid-market and enterprise merchants with specific feature requirements should evaluate both — Wishlist Guru: Favorites List's 91-review base may include the workflow context that matches your specific use case better than Swish (Wishlist King)'s broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Wishlist Guru: Favorites List audit • Swish (Wishlist King) audit
| Listed |
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| Last updated | — | — |
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| Keyword | Wishlist Guru | Swish (Wishlist King) |
|---|---|---|
| favorites | #2 | #7 |
| guest | #3 | #8 |
| wishlists | #12 | #2 |
| save for later | #13 | #3 |
| wishlist | #15 | #2 |
No tracked changes.
Both Wishlist Guru: Favorites List and Swish (Wishlist King) offer paid plans only. Wishlist Guru: Favorites List starts at Free plan available; Swish (Wishlist King) starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
Swish (Wishlist King) has the higher average rating (5.0★ from 286 reviews) compared to Wishlist Guru: Favorites List (4.8★ from 91 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Wishlist Guru: Favorites List fits better if you prioritize broader integrations; Swish (Wishlist King) is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Swish (Wishlist King) has more onboarding documentation maturity (286 reviews vs 91), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Wishlist Guru: Favorites List typically suits early-stage and growth-mode stores based on its review-base composition (91 reviews). Swish (Wishlist King) aligns more with early-stage and growth-mode stores (286 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Wishlist Guru: Favorites List and Swish (Wishlist King) both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Wishlist Guru: Favorites List" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
