Side-by-side comparison · 24 data points
We offer wishlist product options to boost your sales & allow customers to save their favorites.
| SE Wishlist Engine | Wishlist Hero | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated |
| Metric | SE Wishlist Engine | Wishlist Hero |
|---|---|---|
| Rating | ★ 4.9 ★ | 4.7 ★ |
| Total reviews | 266 | ★ 384 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | 5 | 5 |
| Languages | 1 supported | 4 supported |
| Listed since | Aug 2022 | Dec 2019 |
SE Wishlist Engine edges out Wishlist Hero on rating (4.9★ vs 4.7★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: SE Wishlist Engine at Free plan available, Wishlist Hero at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Wishlist Hero has the larger user base (384 reviews vs 266), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. SE Wishlist Engine's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to SE Wishlist Engine; mid-market and enterprise merchants with specific feature requirements should evaluate both — Wishlist Hero's 384-review base may include the workflow context that matches your specific use case better than SE Wishlist Engine's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: SE Wishlist Engine audit • Wishlist Hero audit
| — |
| Keyword | SE Wishlist Engine | Wishlist Hero |
|---|---|---|
| wishlists | #3 | #5 |
| wishlist | #6 | #5 |
| guest wishlist | #7 | #5 |
| wishlistsuite wishlist | #10 | #4 |
| save for later | #7 | #8 |
Both SE Wishlist Engine and Wishlist Hero offer paid plans only. SE Wishlist Engine starts at Free plan available; Wishlist Hero starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
SE Wishlist Engine has the higher average rating (4.9★ from 266 reviews) compared to Wishlist Hero (4.7★ from 384 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. SE Wishlist Engine fits better if you prioritize rating consistency; Wishlist Hero is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Wishlist Hero has more onboarding documentation maturity (384 reviews vs 266), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
SE Wishlist Engine typically suits early-stage and growth-mode stores based on its review-base composition (266 reviews). Wishlist Hero aligns more with early-stage and growth-mode stores (384 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. SE Wishlist Engine and Wishlist Hero both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from SE Wishlist Engine" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
