Side-by-side comparison · 24 data points
Send automated Order notification, Abandoned cart recovery, OTP and Bulk marketing SMS to customers.
| Universal SMS Pakistan | WhatsSMS | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
| Metric | Universal SMS Pakistan | WhatsSMS |
|---|---|---|
| Rating | 5.0 ★ | — |
| Total reviews | 12 | 0 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | — |
| Listed features | 3 | ★ 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Jan 2022 | May 2026 |
Based on the data on this page, Universal SMS Pakistan is the stronger choice for most Shopify App Store merchants — 5.0★ vs WhatsSMS's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Universal SMS Pakistan at Free to install, WhatsSMS at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Universal SMS Pakistan; mid-market and enterprise merchants with specific feature requirements should evaluate both — WhatsSMS's 0-review base may include the workflow context that matches your specific use case better than Universal SMS Pakistan's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Universal SMS Pakistan audit • WhatsSMS audit
| Keyword | Universal SMS Pakistan | WhatsSMS |
|---|---|---|
| instant order | #18 | Not ranked |
| marketing sms | #21 | Not ranked |
| whatsapp sms | Not ranked | #23 |
| #100 | Not ranked |
No tracked changes.
Both Universal SMS Pakistan and WhatsSMS offer paid plans only. Universal SMS Pakistan starts at Free to install; WhatsSMS starts at Free. Compare the per-tier features in the Pricing section above before committing.
AppRanks cannot separate these two on rating, because neither publishes one. Universal SMS Pakistan does carry the larger published review base (12 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Universal SMS Pakistan has the deeper published review base (12 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Universal SMS Pakistan typically suits early-stage and growth-mode teams based on its published review base (12 reviews). WhatsSMS typically suits early-stage and growth-mode teams based on its published review base (0 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Universal SMS Pakistan and WhatsSMS both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from WhatsSMS" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
