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1. Listing metadata
Field-level data| BOB | WhatFlow | |
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| BOB | WhatFlow | |
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| Screenshots | images | images |
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| Metric | BOB: WhatsApp Marketing + AI | WhatFlow: Whatsapp Automation |
|---|---|---|
| Rating | ★ 5.0 ★ | 3.9 ★ |
| Total reviews | 81 | ★ 338 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free trial available |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | ★ 6 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 2 |
| Languages | 1 supported | 1 supported |
| Listed since | Oct 2023 | Oct 2024 |
Based on the data on this page, BOB: WhatsApp Marketing + AI is the stronger choice for most Shopify App Store merchants — 5.0★ vs WhatFlow: Whatsapp Automation's 3.9★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: BOB: WhatsApp Marketing + AI at Free trial available, WhatFlow: Whatsapp Automation at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
WhatFlow: Whatsapp Automation has the larger user base (338 reviews vs 81), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. BOB: WhatsApp Marketing + AI's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to BOB: WhatsApp Marketing + AI; mid-market and enterprise merchants with specific feature requirements should evaluate both — WhatFlow: Whatsapp Automation's 338-review base may include the workflow context that matches your specific use case better than BOB: WhatsApp Marketing + AI's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: BOB: WhatsApp Marketing + AI audit • WhatFlow: Whatsapp Automation audit
| Keyword | BOB | WhatFlow |
|---|---|---|
| customer support automation | #57 | #51 |
| whatsapp ai agent | #49 | #16 |
| #66 | #9 | |
| ai chat support | #46 | #49 |
| whatsapp agent | #93 | #12 |
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Both BOB: WhatsApp Marketing + AI and WhatFlow: Whatsapp Automation offer paid plans only. BOB: WhatsApp Marketing + AI starts at Free trial available; WhatFlow: Whatsapp Automation starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
BOB: WhatsApp Marketing + AI has the higher average rating (5.0★ from 81 reviews) compared to WhatFlow: Whatsapp Automation (3.9★ from 338 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
BOB: WhatsApp Marketing + AI holds the higher average rating (5.0★ vs 3.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. WhatFlow: Whatsapp Automation has the deeper published review base (338 vs 81), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
BOB: WhatsApp Marketing + AI typically suits early-stage and growth-mode teams based on its published review base (81 reviews). WhatFlow: Whatsapp Automation typically suits early-stage and growth-mode teams based on its published review base (338 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. BOB: WhatsApp Marketing + AI and WhatFlow: Whatsapp Automation both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from BOB: WhatsApp Marketing + AI" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
