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1. Listing metadata
Field-level data| BOB | WhatFlow WhatsApp Business API | |
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| Screenshots | images | images |
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| Last updated | — | — |
| BOB | WhatFlow WhatsApp Business API | |
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| Tagline | ||
| Description | ||
| Screenshots | images | images |
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Recover lost sales instantly with WhatsApp cart reminders, order updates, and back-in-stock alerts.
| Metric | BOB: WhatsApp Marketing + AI | WhatFlow WhatsApp Business API |
|---|---|---|
| Rating | 5.0 ★ | 5.0 ★ |
| Total reviews | ★ 81 | 32 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free trial available |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | ★ 6 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 1 |
| Languages | 1 supported | 1 supported |
| Listed since | Oct 2023 | May 2026 |
BOB: WhatsApp Marketing + AI and WhatFlow WhatsApp Business API are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: BOB: WhatsApp Marketing + AI at Free trial available, WhatFlow WhatsApp Business API at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: BOB: WhatsApp Marketing + AI audit • WhatFlow WhatsApp Business API audit
| Keyword | BOB | WhatFlow WhatsApp Business API |
|---|---|---|
| #65 | #9 | |
| whatsapp ai agent | #47 | #37 |
| whatsapp agent | #93 | #24 |
| ai chat | #130 | #37 |
| chat | #120 | #65 |
Not featured in any section recently.
No tracked changes.
Both BOB: WhatsApp Marketing + AI and WhatFlow WhatsApp Business API offer paid plans only. BOB: WhatsApp Marketing + AI starts at Free trial available; WhatFlow WhatsApp Business API starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
BOB: WhatsApp Marketing + AI (5.0★, 81 reviews) and WhatFlow WhatsApp Business API (5.0★, 32 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
AppRanks cannot separate these two on rating — both sit at 5.0★. BOB: WhatsApp Marketing + AI does carry the larger published review base (81 vs 32). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. BOB: WhatsApp Marketing + AI has the deeper published review base (81 vs 32), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
BOB: WhatsApp Marketing + AI typically suits early-stage and growth-mode teams based on its published review base (81 reviews). WhatFlow WhatsApp Business API typically suits early-stage and growth-mode teams based on its published review base (32 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. BOB: WhatsApp Marketing + AI and WhatFlow WhatsApp Business API both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from WhatFlow WhatsApp Business API" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
