Side-by-side comparison
Send automated Order notification, Abandoned cart recovery, OTP and Bulk marketing SMS to customers.
Send targeted SMS campaigns and automate customer messaging to increase sales and engagement rates
| Metric | Universal SMS Pakistan | YSMS ‑ SMS Marketing |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.7 ★ |
| Total reviews | 11 | ★ 66 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free to install |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | 3 |
On the measured data here, YSMS leads on more dimensions (4 vs 1). Pick Universal SMS Pakistan if one of the points where it leads is what you need.
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: Universal SMS Pakistan audit • YSMS ‑ SMS Marketing audit
| Field | Universal SMS Pakistan | YSMS ‑ SMS Marketing |
|---|---|---|
| Tagline | ||
| Listing audit | 83/100 listing audit | 91/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
| ★ 5 |
| Featured placements | — | 2 |
|---|
| Languages | 1 supported | 4 supported |
|---|
| Listed since | Jan 2022 | Jul 2020 |
|---|
| Listed |
|---|
None
| Keyword | Universal SMS Pakistan | YSMS ‑ SMS Marketing |
|---|---|---|
| sms marketing and notifications | Not ranked | #1 |
| sms cart recovery automation | Not ranked | #1 |
| recover abandoned carts | Not ranked | #2 |
| instant order | #13 | Not ranked |
| marketing sms | #22 | Not ranked |
Not featured in any section recently.
Both Universal SMS Pakistan and YSMS ‑ SMS Marketing offer a free plan. Universal SMS Pakistan lists no paid plan with a published price; YSMS ‑ SMS Marketing lists no paid plan with a published price. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.
Universal SMS Pakistan has the higher average rating (5.0★ from 11 reviews) compared to YSMS ‑ SMS Marketing (4.7★ from 66 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Universal SMS Pakistan holds the higher average rating (5.0★ vs 4.7★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; YSMS ‑ SMS Marketing has more published reviews to read for user-reported install experience (66 vs 11).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: Universal SMS Pakistan has 11 published reviews; YSMS ‑ SMS Marketing has 66 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. Universal SMS Pakistan and YSMS ‑ SMS Marketing both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Universal SMS Pakistan" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.