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1. Listing metadata
Field-level data| Twilio | Universal SMS Pakistan | |
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| Screenshots | images | images |
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| Listed | ||
| Last updated | — | — |
| Twilio | Universal SMS Pakistan | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Send automated Order notification, Abandoned cart recovery, OTP and Bulk marketing SMS to customers.
| Metric | Twilio: Order Alert & Bulk SMS | Universal SMS Pakistan |
|---|---|---|
| Rating | 4.8 ★ | ★ 5.0 ★ |
| Total reviews | 7 | ★ 12 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free to install |
| Built for Shopify | — | — |
| Pricing tiers | ★ 3 tiers | 1 tier |
| Listed features | 3 | 3 |
| Languages | 1 supported | 1 supported |
| Listed since | Sep 2022 | Jan 2022 |
Universal SMS Pakistan edges out Twilio: Order Alert & Bulk SMS on rating (5.0★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.
Pricing entry tiers: Twilio: Order Alert & Bulk SMS at Free to install, Universal SMS Pakistan at Free to install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Universal SMS Pakistan; mid-market and enterprise merchants with specific feature requirements should evaluate both — Twilio: Order Alert & Bulk SMS's 7-review base may include the workflow context that matches your specific use case better than Universal SMS Pakistan's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Twilio: Order Alert & Bulk SMS audit • Universal SMS Pakistan audit
| Keyword | Twilio | Universal SMS Pakistan |
|---|---|---|
| instant order | #5 | #162 |
| marketing sms | #191 | #221 |
| #72 | #11111 | |
| instagram agent | #237 | #222 |
No tracked changes.
Both Twilio: Order Alert & Bulk SMS and Universal SMS Pakistan offer paid plans only. Twilio: Order Alert & Bulk SMS starts at Free to install; Universal SMS Pakistan starts at Free to install. Compare the per-tier features in the Pricing section above before committing.
Universal SMS Pakistan has the higher average rating (5.0★ from 12 reviews) compared to Twilio: Order Alert & Bulk SMS (4.8★ from 7 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Universal SMS Pakistan holds the higher average rating (5.0★ vs 4.8★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Universal SMS Pakistan has the deeper published review base (12 vs 7), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Twilio: Order Alert & Bulk SMS typically suits early-stage and growth-mode teams based on its published review base (7 reviews). Universal SMS Pakistan typically suits early-stage and growth-mode teams based on its published review base (12 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Twilio: Order Alert & Bulk SMS and Universal SMS Pakistan both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Twilio: Order Alert & Bulk SMS" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
