Smile vs Yotpo

Side-by-side comparison

Smile

4.9·4.7kreviews

Loyalty rewards that turn first-time buyers into repeat customers: points, VIP tiers and referrals.

Built for ShopifyshopifyFree plan available

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New comparison

Yotpo

4.7·966reviews

Turn one-time shoppers into lifelong customers with a flexible loyalty and rewards program.

shopifyFree to install

Change

At a glance

10 metrics · ★ = leads on this metric

Feature comparison between Smile: Loyalty Program Rewards and Yotpo: Loyalty Rewards Program
Metric	Smile: Loyalty Program Rewards	Yotpo: Loyalty Rewards Program
Rating	★ 4.9 ★	4.7 ★
Total reviews	★ 4.7k	966
Free plan	Yes	Yes
Pricing	Free plan available	Free to install
Built for Shopify	★ Yes	—
Pricing tiers	★ 4 tiers	2 tiers
Listed features	5	5

AppRanks verdict

Generated from live data on this page

The call

On the measured data here, Smile leads on more dimensions (4 vs 1). Pick Yotpo if one of the points where it leads is what you need.

Where Smile leads

Higher average rating: 4.9★ vs 4.7★.
More published reviews: 4,673 vs 966.
Available in more languages: 9 vs 1.
Ranks higher in Loyalty and reward: #2 vs #39 of 513.

Where Yotpo leads

Lists Shipping rates and Store credit in its marketplace category features; Smile doesn't.

How this is generated

Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology

Read each app's audit: Smile: Loyalty Program Rewards audit • Yotpo: Loyalty Rewards Program audit

1. Listing metadata

Field-level data

Field	Smile	Yotpo
Tagline	“Loyalty rewards that turn first-time buyers into repeat customers: points, VIP tiers and referrals.”	“Turn one-time shoppers into lifelong customers with a flexible loyalty and rewards program.”
Listing audit	97/100 listing audit	92/100 listing audit
Screenshots	10 images	6 images
Languages	EnglishFrenchJapaneseGermanItalian+4 more	English
Platforms	Shopify	Shopify
Developer	Smile.io

Featured placements	3	—

Languages	9 supported	1 supported

Listed since	Dec 2014	Jul 2015

Listed	December 2, 2014	July 28, 2015

6. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Smile	Yotpo
rewards program	#1	Not ranked
referral rewards programs	#1	Not ranked
loyalty and rewards	#1	Not ranked
loyalty rewards program	Not ranked	#2
loyalty rewards	Not ranked	#4

9. Quality signals

Reviews · velocity · latest sentiment

Signal	Smile	Yotpo
Average rating	4.9 ★ (4.7k)	4.7 ★ (966)

5 latest reviews · each app

Smile

Oct 20, 2026
Mise en place hyper rapide et l'équipe est vraiment au top + très réactive ! MERCI :)
Les Bénéfiques · France
Oct 20, 2026
I had a complex issue that required a lot of troubleshooting, and Lyn from Smile.io was absolutely fantastic throughout the process. Her professionalism, patience, and dedication to finding a solution were outstanding, and I truly appreciate all the help she provided. Lyn went above and beyond to get everything resolve
Hire Haven · Australia
Oct 19, 2026
Perfetta bellissima come app
Raffinatezza Boutique · Italy
Oct 17, 2026
Suite à un soucis avec un client, j'ai pu communiquer avec ULLAS qui a pris le temps de m'expliquer le soucis qui existait. Et de m'avoir donné des suggestions pour modifier l'éligibilité des clients. Très bonne application et sav très réactif. Je recommande vraiment.
Passions Portugal... · France
Oct 16, 2026
Auterfruit · Italy

Yotpo

Review text isn't collected for this app yet (966 reviews on the marketplace).

Frequently asked

Common questions about this comparison

Is Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program cheaper?

Both Smile: Loyalty Program Rewards and Yotpo: Loyalty Rewards Program offer a free plan. Smile: Loyalty Program Rewards lists no paid plan with a published price; Yotpo: Loyalty Rewards Program lists no paid plan with a published price. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.

Which has better reviews, Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program?

Smile: Loyalty Program Rewards has the higher average rating (4.9★ from 4,673 reviews) compared to Yotpo: Loyalty Rewards Program (4.7★ from 966 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program?

Smile: Loyalty Program Rewards holds the higher average rating (4.9★ vs 4.7★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program?

Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; Smile: Loyalty Program Rewards has more published reviews to read for user-reported install experience (4,673 vs 966).

Which works better for small vs large Shopify App Store merchants?

AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: Smile: Loyalty Program Rewards has 4,673 published reviews; Yotpo: Loyalty Rewards Program has 966 published reviews. Compare plan limits and pricing tiers against your own volume.

Can I migrate data between Smile: Loyalty Program Rewards and Yotpo: Loyalty Rewards Program?

Migration support varies by app and category. Smile: Loyalty Program Rewards and Yotpo: Loyalty Rewards Program both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Yotpo: Loyalty Rewards Program" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

Smile vs Yotpo

Smile

Yotpo

At a glance

AppRanks verdict

1. Listing metadata

2. Pricing & plans

3. Features

4. Categories & rankings

5. Category features

6. Search rankings

7. Featured placements & badges

8. Activity in the last 90 days

Smile · 8 changes

Yotpo · 0 changes

9. Quality signals

5 latest reviews · each app

10. App details

Frequently asked

Is Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program cheaper?

Which has better reviews, Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program?

Should I choose Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program?

Which is faster to set up, Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program?

Which works better for small vs large Shopify App Store merchants?

Can I migrate data between Smile: Loyalty Program Rewards and Yotpo: Loyalty Rewards Program?

Track these apps' keyword rankings and listing changes

More popular comparisons

Smile vs Yotpo

Smile

Yotpo

At a glance

AppRanks verdict

1. Listing metadata

2. Pricing & plans

3. Features

4. Categories & rankings

5. Category features

6. Search rankings

7. Featured placements & badges

8. Activity in the last 90 days

Smile · 8 changes

Yotpo · 0 changes

9. Quality signals

5 latest reviews · each app

10. App details

Frequently asked

Is Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program cheaper?

Which has better reviews, Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program?

Should I choose Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program?

Which is faster to set up, Smile: Loyalty Program Rewards or Yotpo: Loyalty Rewards Program?

Which works better for small vs large Shopify App Store merchants?

Can I migrate data between Smile: Loyalty Program Rewards and Yotpo: Loyalty Rewards Program?

11. Other comparisons people make

vs Smile

vs Yotpo

Track these apps' keyword rankings and listing changes

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