Side-by-side comparison · 24 data points
Enable wishlists, sales, and most-liked product notifications to improve the website engagement.
| Smart Wishlist | Ecom Wishlist Expert | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Turn product interest into purchases with a customizable wishlist experience.
| Metric | Smart Wishlist | Ecom Wishlist Expert |
|---|---|---|
| Rating | — | 5.0 ★ |
| Total reviews | 0 | 15 |
| Free plan | Yes | Yes |
| Pricing | Free | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | — | 3 tiers |
| Listed features | 5 | 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Aug 2026 | Dec 2024 |
Based on the data on this page, Ecom Wishlist Expert is the stronger choice for most Shopify App Store merchants — 5.0★ vs Smart Wishlist's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Smart Wishlist at Free, Ecom Wishlist Expert at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Ecom Wishlist Expert; mid-market and enterprise merchants with specific feature requirements should evaluate both — Smart Wishlist's 0-review base may include the workflow context that matches your specific use case better than Ecom Wishlist Expert's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Smart Wishlist audit • Ecom Wishlist Expert audit
| Keyword | Smart Wishlist | Ecom Wishlist Expert |
|---|---|---|
| wishlists | Not ranked | #23 |
| guest wishlist | Not ranked | #24 |
| wishlistsuite wishlist | Not ranked | #24 |
Both Smart Wishlist and Ecom Wishlist Expert offer paid plans only. Smart Wishlist starts at Free; Ecom Wishlist Expert starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
AppRanks cannot separate these two on rating, because neither publishes one. Ecom Wishlist Expert does carry the larger published review base (15 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Ecom Wishlist Expert has the deeper published review base (15 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Smart Wishlist typically suits early-stage and growth-mode teams based on its published review base (0 reviews). Ecom Wishlist Expert typically suits early-stage and growth-mode teams based on its published review base (15 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Smart Wishlist and Ecom Wishlist Expert both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Smart Wishlist" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
