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1. Listing metadata
Field-level data| SearchPie | Sherpas | |
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| Screenshots | images | images |
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| Developer |
| SearchPie | Sherpas | |
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| Tagline | ||
| Description | ||
| Screenshots | images | images |
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| Metric | SearchPie: SEO, Speed & Schema | Sherpas: Smart SEO |
|---|---|---|
| Rating | 4.9 ★ | 4.9 ★ |
| Total reviews | ★ 2.3k | 912 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | Yes | Yes |
| Pricing tiers | 3 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | 1 | ★ 3 |
| Languages | 18 supported | 20 supported |
| Listed since | Jul 2019 | Aug 2015 |
SearchPie: SEO, Speed & Schema and Sherpas: Smart SEO are evenly matched on rating (4.9★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: SearchPie: SEO, Speed & Schema at Free plan available, Sherpas: Smart SEO at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. SearchPie: SEO, Speed & Schema has the larger user base (2,265 reviews vs 912), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Sherpas: Smart SEO's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: SearchPie: SEO, Speed & Schema audit • Sherpas: Smart SEO audit
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| Keyword | SearchPie | Sherpas |
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| schema | #2 | #13 |
| traffic | #11 | #6 |
| speed | #6 | #16 |
| speed optimization | #16 | #10 |
| image optimization | #21 | #15 |
Both SearchPie: SEO, Speed & Schema and Sherpas: Smart SEO offer paid plans only. SearchPie: SEO, Speed & Schema starts at Free plan available; Sherpas: Smart SEO starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
SearchPie: SEO, Speed & Schema (4.9★, 2,265 reviews) and Sherpas: Smart SEO (4.9★, 912 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. SearchPie: SEO, Speed & Schema fits better if you prioritize broader integrations; Sherpas: Smart SEO is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. SearchPie: SEO, Speed & Schema has more onboarding documentation maturity (2,265 reviews vs 912), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
SearchPie: SEO, Speed & Schema typically suits early-stage and growth-mode stores based on its review-base composition (2,265 reviews). Sherpas: Smart SEO aligns more with early-stage and growth-mode stores (912 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. SearchPie: SEO, Speed & Schema and Sherpas: Smart SEO both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Sherpas: Smart SEO" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
