Shop vs B2B Onboarding & Wholesale

When you build your business on Shopify, you automatically unlock exclusive access to selling on Shop. Millions of shoppers around the world use Shop to discover new brands, buy with 1 tap, and track all their orders. And because shoppers are pre-verified, they convert better. Best of all, you pay no marketplace fees to sell on Shop.

Grow wholesale without the busywork. Buyers apply on your custom registration form, you approve from one dashboard, and their pricing applies the moment they log in. Keep licenses, certificates and files on each customer with expiration reminders. Works with Shopify's built-in B2B and goes beyond the 3-catalog cap: unlimited pricing groups, tag-based customer pricing, volume discounts, quick order and net terms. Ask Sidekick who is waiting for approval and let it draft your next pricing group.