Side-by-side comparison
Add unlimited product options. Includes a live product preview based on the options selected.
Splits variants into separate cards on collection pages. Shoppers pick and buy faster.
| Metric | W3 Custom Product Options | AWALabs Variant Splitter |
|---|---|---|
| Rating | 4.8 ★ | ★ 5.0 ★ |
| Total reviews | ★ 191 | 2 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free plan available |
| Pricing tiers | 2 tiers | ★ 3 tiers |
| Listed features | 3 | ★ 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Dec 2015 | Jul 2026 |
W3 Custom Product Options and AWALabs Variant Splitter each lead on different measured dimensions — pick by the one that matters most to you.
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: W3 Custom Product Options audit • AWALabs Variant Splitter audit
| Field | W3 Custom Product Options | AWALabs Variant Splitter |
|---|---|---|
| Tagline | ||
| Listing audit | 77/100 listing audit | 81/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
None
| Keyword | W3 Custom Product Options | AWALabs Variant Splitter |
|---|---|---|
| variants as separate | Not ranked | #14 |
| custom product options | #19 | Not ranked |
| conditional logic | Not ranked | #224 |
| customer engagement chatbot | #225 | Not ranked |
| customer support tool | #228 | Not ranked |
AWALabs Variant Splitter is cheaper to start with — it offers a free plan and W3 Custom Product Options doesn't list one. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.
AWALabs Variant Splitter has the higher average rating (5.0★ from 2 reviews) compared to W3 Custom Product Options (4.8★ from 191 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
AWALabs Variant Splitter holds the higher average rating (5.0★ vs 4.8★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; W3 Custom Product Options has more published reviews to read for user-reported install experience (191 vs 2).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: W3 Custom Product Options has 191 published reviews; AWALabs Variant Splitter has 2 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. W3 Custom Product Options and AWALabs Variant Splitter both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from AWALabs Variant Splitter" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.