Win Back vs Primer | Sweepstakes
Side-by-side comparison · 24 data points
Primer | Sweepstakes
Run a sweepstakes instead of a sale. Get more customers, grow your list, stay legal.
ShopifyFree plan available
At a glance
| Metric | Primer | Sweepstakes | Win Back |
|---|---|---|
| Rating | 5.0 ★ | 5.0 ★ |
| Total reviews | 2 | ★ 5 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free trial available |
| Built for Shopify | — | — |
| Pricing tiers | 3 tiers | 3 tiers |
| Listed features | 3 | 3 |
| Languages | 1 supported | 1 supported |
| Listed since | Apr 2026 | Nov 2025 |
AppRanks verdict
Generated from live data on this pagePrimer | Sweepstakes and Win Back are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: Primer | Sweepstakes at Free plan available, Win Back at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Primer | Sweepstakes audit • Win Back audit
1. Listing metadata
Field-level data| Primer | Sweepstakes | Win Back | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
2. Pricing & plans
Listed prices · monthly · USDTier
Primer | Sweepstakes
Win Back
Free
Starter
—
- Free Installation
- Yotpo Loyalty Integration Setup
- 1 Draft Sweepstakes (Not Activatable)
- Theme Block Preview
- CSV Export Preview
—
Paid #1
Lead
50
- 1 Live Sweepstakes at a time
- 6,250 entrants in a calendar month
- Free Entries
- Collect First, Last, Email, and Phone
- ESP Integration
Grow
19.95
- (0–150 orders /month)
- Store credit functionality
- Product and cart sign-up functionality
- Rebuy Smart Cart integration
- Winner Selection Mode
Paid #2
Growth
249
- 1 Live Sweepstakes at a time
- 6,250 entrants in a calendar month
- Paid & Free Entry Modes
- Yotpo Points Redemption
- Winner Drawings with Documentation
- 3 Sweepstakes Types
- 1 Competition Type
- Email Entry Custom Code
Pro
34.95
- (150–1,250 orders /month)
- Store credit functionality
- Product and cart sign-up functionality
- Rebuy Smart Cart integration
- Winner Selection Mode
Paid #3
—
Plus
69.95
- (1,250+ orders /month)
- Shopify Plus Checkout extension
- 2nd Chance feature
- Store credit functionality
- Winner Selection Mode
- Rebuy Smart Cart integration
- Product and cart sign-up functionality
3. Features
As listed by each developerPrimer | Sweepstakes
- Get more customers without running a sale
- Compliance is built in, not bolted on
- Works with your loyalty program and email list
Win Back
- Increases conversion rate by providing an incentive to complete the purchase
- Increases ‘marketing consent growth’ without sale order discounts
- Provides compliant winner selection and offers a random or weighted options
4. Categories & rankings
Shared categories on the same row · in-category position inlinePrimer | Sweepstakes
Win Back
5. Category features
Marketplace-curated features per categoryGiveaways and contests4 shared · 14 total
Primer | Sweepstakes
- Sweepstakes
- Auto-winner selection
- Branding
- Storefront widget
- Raffles
- Analytics
- Auto-entry
- Fair selection
- —Games
- —Instant win
- —Post-purchase
- —Purchase-based
- —Custom entry
- —Subscription entry
Win Back
- Sweepstakes
- Auto-winner selection
- Branding
- Storefront widget
- —Raffles
- —Analytics
- —Auto-entry
- —Fair selection
- Games
- Instant win
- Post-purchase
- Purchase-based
- Custom entry
- Subscription entry
5. Search rankings
Top 5 keywords · shared rankings prioritized| Keyword | Primer | Sweepstakes | Win Back |
|---|---|---|
| yotpo | #174 | #159 |
7. Activity in the last 90 days
Tracked changes · pricing, features, copy, screenshotsPrimer | Sweepstakes · 4 changes
- May 2descriptionListing copy updated
- May 2descriptionListing copy updated
- May 2featuresFeatures list updated
- May 2descriptionListing copy updated
Win Back · 0 changes
No tracked changes.
9. App details
Long-form description · keyword frequencyPrimer | Sweepstakes
Running a sale is the default move when you want more traffic, more sign-ups, or more purchases. But over time it becomes a trap. Customers learn to wait. Margins get thinner. And the promotion stops feeling special. Sweepstakes work differently. People get genuinely excited. They share them with friends. They come back to see if they won. And you only give away one prize instead of discounting your whole catalog. Primer makes it easy to run sweepstakes on Shopify!
Top keywords
- sweepstakes2×2.53%
Win Back
Win Back makes it effortless to collect customer opt‑ins and run promotions that drive loyalty—without sacrificing margins. Win Back engages shoppers by letting them win their order back, seamlessly handling store credit and amplifying your email and SMS marketing list Proven to lift conversion rates, grow marketing consent, and outperform traditional lead attribution methods on profitability.
Top keywords
- back3×5.17%
- win3×5.17%
- marketing2×3.45%
- win back2×3.45%
Frequently asked
Common questions about this comparisonIs Primer | Sweepstakes or Win Back cheaper?
Both Primer | Sweepstakes and Win Back offer paid plans only. Primer | Sweepstakes starts at Free plan available; Win Back starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
Which has better reviews, Primer | Sweepstakes or Win Back?
Primer | Sweepstakes (5.0★, 2 reviews) and Win Back (5.0★, 5 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Should I choose Primer | Sweepstakes or Win Back?
It depends on what you're optimizing for. Primer | Sweepstakes fits better if you prioritize broader integrations; Win Back is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Which is faster to set up, Primer | Sweepstakes or Win Back?
Both apps are one-click installs from the Shopify App Store marketplace. Win Back has more onboarding documentation maturity (5 reviews vs 2), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Which works better for small vs large Shopify App Store stores?
Primer | Sweepstakes typically suits early-stage and growth-mode stores based on its review-base composition (2 reviews). Win Back aligns more with early-stage and growth-mode stores (5 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Can I migrate data between Primer | Sweepstakes and Win Back?
Migration support varies by app and category. Primer | Sweepstakes and Win Back both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Primer | Sweepstakes" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
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