Side-by-side comparison · 24 data points
Stop losing customers to tracking gaps. Enhance Klaviyo and Meta with complete visitor data capture.
| Pen & Paper Conversion Tracker | Aimerce First‑Party Pixel | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Server-Side Tracking and First-Party Data to improve your marketing performance.
| Metric | Pen & Paper Conversion Tracker | Aimerce First‑Party Pixel |
|---|---|---|
| Rating | 5.0 ★ | 5.0 ★ |
| Total reviews | 1 | ★ 92 |
| Free plan | ★ Yes | — |
| Pricing | ★ Free to install | From $299/month |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | ★ 3 tiers |
| Listed features | 5 | 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Jul 2025 | Apr 2024 |
Pen & Paper Conversion Tracker and Aimerce First‑Party Pixel are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
On pricing, Pen & Paper Conversion Tracker offers a free tier (Free to install) while Aimerce First‑Party Pixel starts at From $299/month. For early-stage teams validating fit, the free-tier path lets you run the app on real workloads before committing budget.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Pen & Paper Conversion Tracker audit • Aimerce First‑Party Pixel audit
| Keyword | Pen & Paper Conversion Tracker | Aimerce First‑Party Pixel |
|---|---|---|
| roas | Not ranked | #3 |
| server-side tracking | Not ranked | #4 |
| accurate conversion | #24 | Not ranked |
| ads pixel management | Not ranked | #24 |
| survey quiz | #240 | Not ranked |
No tracked changes.
Pen & Paper Conversion Tracker is the cheaper option — it offers a free plan (Free to install). Aimerce First‑Party Pixel starts at From $299/month. Both publish their pricing on the Shopify App Store; AppRanks mirrors what's listed on each refresh cycle.
Pen & Paper Conversion Tracker (5.0★, 1 reviews) and Aimerce First‑Party Pixel (5.0★, 92 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
AppRanks cannot separate these two on rating — both sit at 5.0★. Aimerce First‑Party Pixel does carry the larger published review base (92 vs 1). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Aimerce First‑Party Pixel has the deeper published review base (92 vs 1), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Pen & Paper Conversion Tracker typically suits early-stage and growth-mode teams based on its published review base (1 reviews). Aimerce First‑Party Pixel typically suits early-stage and growth-mode teams based on its published review base (92 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Pen & Paper Conversion Tracker and Aimerce First‑Party Pixel both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Pen & Paper Conversion Tracker" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
