Side-by-side comparison · 24 data points
Shopping feeds, server-side tracking & Google Automated Discounts to grow sales.
| Multifeed Google Shopping Feed | Sense UTM Analytics | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Sense UTM Analytics provides a simple solution for track and analytics of order UTM sources.
| Metric | Multifeed Google Shopping Feed | Sense UTM Analytics |
|---|---|---|
| Rating | ★ 4.9 ★ | 3.9 ★ |
| Total reviews | ★ 1.1k | 20 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | ★ 5 | 3 |
| Languages | 1 supported | 1 supported |
| Listed since | Apr 2020 | Dec 2022 |
Based on the data on this page, Multifeed Google Shopping Feed is the stronger choice for most Shopify App Store merchants — 4.9★ vs Sense UTM Analytics's 3.9★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Multifeed Google Shopping Feed at Free plan available, Sense UTM Analytics at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Multifeed Google Shopping Feed has the larger user base (1,095 reviews vs 20), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Sense UTM Analytics's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Multifeed Google Shopping Feed; mid-market and enterprise merchants with specific feature requirements should evaluate both — Sense UTM Analytics's 20-review base may include the workflow context that matches your specific use case better than Multifeed Google Shopping Feed's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Multifeed Google Shopping Feed audit • Sense UTM Analytics audit
| Keyword | Multifeed Google Shopping Feed | Sense UTM Analytics |
|---|---|---|
| server-side tracking | #1 | Not ranked |
| google shopping | #1 | Not ranked |
| feed | #2 | Not ranked |
Both Multifeed Google Shopping Feed and Sense UTM Analytics offer paid plans only. Multifeed Google Shopping Feed starts at Free plan available; Sense UTM Analytics starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Multifeed Google Shopping Feed has the higher average rating (4.9★ from 1,095 reviews) compared to Sense UTM Analytics (3.9★ from 20 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Multifeed Google Shopping Feed holds the higher average rating (4.9★ vs 3.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Multifeed Google Shopping Feed has the deeper published review base (1,095 vs 20), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Multifeed Google Shopping Feed typically suits early-stage and growth-mode teams based on its published review base (1,095 reviews). Sense UTM Analytics typically suits early-stage and growth-mode teams based on its published review base (20 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Multifeed Google Shopping Feed and Sense UTM Analytics both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Sense UTM Analytics" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
