Side-by-side comparison · 24 data points
Let customers save favorites with wishlist buttons on products, carts, and collections.
| Wishlist & Favorites Pro | Wishlist Hero | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated |
| Metric | Wishlist & Favorites Pro | Wishlist Hero |
|---|---|---|
| Rating | — | 4.7 ★ |
| Total reviews | 0 | 410 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | 2 tiers | ★ 4 tiers |
| Listed features | 3 | ★ 5 |
| Featured placements | — | 1 |
| Languages | 1 supported | 4 supported |
| Listed since | Jan 2025 | Dec 2019 |
Based on the data on this page, Wishlist Hero is the stronger choice for most Shopify App Store merchants — 4.7★ vs Wishlist & Favorites Pro's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Wishlist & Favorites Pro at Free plan available, Wishlist Hero at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Wishlist Hero has the larger user base (410 reviews vs 0), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Wishlist & Favorites Pro's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Wishlist Hero; mid-market and enterprise merchants with specific feature requirements should evaluate both — Wishlist & Favorites Pro's 0-review base may include the workflow context that matches your specific use case better than Wishlist Hero's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Wishlist & Favorites Pro audit • Wishlist Hero audit
| — |
| Keyword | Wishlist & Favorites Pro | Wishlist Hero |
|---|---|---|
| wishlist | Not ranked | #4 |
| wishlist saving and sharing | Not ranked | #5 |
| wishlists | Not ranked | #5 |
Not featured in any section recently.
No tracked changes.
Both Wishlist & Favorites Pro and Wishlist Hero offer paid plans only. Wishlist & Favorites Pro starts at Free plan available; Wishlist Hero starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
AppRanks cannot separate these two on rating, because neither publishes one. Wishlist Hero does carry the larger published review base (410 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Wishlist Hero has the deeper published review base (410 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Wishlist & Favorites Pro typically suits early-stage and growth-mode teams based on its published review base (0 reviews). Wishlist Hero typically suits early-stage and growth-mode teams based on its published review base (410 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Wishlist & Favorites Pro and Wishlist Hero both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Wishlist & Favorites Pro" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
