Side-by-side comparison
Shoppers leave without buying. Wishlists, email reminders & price drop alerts bring them back.
Let shoppers save products and return later to complete their purchase
| Metric | Magic Wishlist & Emails | Zapify Wishlist Lab |
|---|---|---|
| Rating | 5.0 ★ | 5.0 ★ |
| Total reviews | ★ 58 | 1 |
| Free plan | Yes | Yes |
| Pricing | Free | Free plan available |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | 1 tier | ★ 4 tiers |
| Listed features | 5 | 5 |
On the measured data here, Magic Wishlist & Emails leads on more dimensions (4 vs 1). Pick Zapify Wishlist Lab if one of the points where it leads is what you need.
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: Magic Wishlist & Emails audit • Zapify Wishlist Lab audit
| Field | Magic Wishlist & | Zapify Wishlist Lab |
|---|---|---|
| Tagline | ||
| Listing audit | 94/100 listing audit | 90/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
| Languages | 6 supported | 1 supported |
|---|
| Listed since | Jan 2026 | Apr 2026 |
|---|
| Listed |
|---|
None
| Keyword | Magic Wishlist & | Zapify Wishlist Lab |
|---|---|---|
| wishlist | #4 | Not ranked |
| wishlists | #4 | Not ranked |
| guest wishlist | #5 | Not ranked |
| shoppers save | Not ranked | #24 |
| registration | Not ranked | #238 |
Magic Wishlist & Emails is cheaper to start with — it offers a free plan and Zapify Wishlist Lab doesn't list one. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.
Magic Wishlist & Emails (5.0★, 58 reviews) and Zapify Wishlist Lab (5.0★, 1 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
AppRanks cannot separate these two on rating — both sit at 5.0★. Magic Wishlist & Emails does carry the larger published review base (58 vs 1). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; Magic Wishlist & Emails has more published reviews to read for user-reported install experience (58 vs 1).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: Magic Wishlist & Emails has 58 published reviews; Zapify Wishlist Lab has 1 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. Magic Wishlist & Emails and Zapify Wishlist Lab both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Zapify Wishlist Lab" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.