Side-by-side comparison · 24 data points
Help customers save products they love and revisit them anytime to drive more engagement and sales.
| Magic Wishlist & | Wishlist ‑ Wishify | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
Shoppers leave without buying. Wishlists, email reminders & price drop alerts bring them back.
| Metric | Magic Wishlist & Emails | Wishlist ‑ Wishify |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.9 ★ |
| Total reviews | 29 | ★ 218 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | Yes | Yes |
| Pricing tiers | 1 tier | ★ 4 tiers |
| Listed features | 5 | 5 |
| Languages | 6 supported | 1 supported |
| Listed since | Jan 2026 | Aug 2018 |
Magic Wishlist & Emails and Wishlist ‑ Wishify are evenly matched on rating (5.0★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: Magic Wishlist & Emails at Free plan available, Wishlist ‑ Wishify at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Wishlist ‑ Wishify has the larger user base (218 reviews vs 29), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Magic Wishlist & Emails's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Magic Wishlist & Emails audit • Wishlist ‑ Wishify audit
| Last updated | — | — |
|---|
| Keyword | Magic Wishlist & | Wishlist ‑ Wishify |
|---|---|---|
| wishlist | #6 | #16 |
| wishlistsuite wishlist | #7 | #161 |
| wishlists | #71 | #18 |
| wishlist saving and sharing | #8 | #17 |
| wishlist management | #8 | #19 |
No tracked changes.
Both Magic Wishlist & Emails and Wishlist ‑ Wishify offer paid plans only. Magic Wishlist & Emails starts at Free plan available; Wishlist ‑ Wishify starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Magic Wishlist & Emails (5.0★, 29 reviews) and Wishlist ‑ Wishify (4.9★, 218 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Magic Wishlist & Emails holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Wishlist ‑ Wishify has the deeper published review base (218 vs 29), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Magic Wishlist & Emails typically suits early-stage and growth-mode teams based on its published review base (29 reviews). Wishlist ‑ Wishify typically suits early-stage and growth-mode teams based on its published review base (218 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Magic Wishlist & Emails and Wishlist ‑ Wishify both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Magic Wishlist & Emails" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
