Side-by-side comparison
Shoppers leave without buying. Wishlists, email reminders & price drop alerts bring them back.
Add a storefront wishlist so shoppers can save products and return to buy later.
| Metric | Magic Wishlist & Emails | Wishlist Plus |
|---|---|---|
| Rating | 5.0 ★ | — |
| Total reviews | 55 | 0 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | 1 tier | ★ 3 tiers |
| Listed features | 5 | 5 |
On the measured data here, Magic Wishlist & Emails leads on more dimensions (3 vs 0). Pick Wishlist Plus if one of the points where it leads is what you need.
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: Magic Wishlist & Emails audit • Wishlist Plus audit
| Field | Magic Wishlist & | Wishlist Plus |
|---|---|---|
| Tagline | ||
| Listing audit | 94/100 listing audit | 78/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
| Languages |
|---|
| 6 supported |
| 1 supported |
| Listed since | Jan 2026 | Oct 2026 |
|---|
| Listed |
|---|
None
| Keyword | Magic Wishlist & | Wishlist Plus |
|---|---|---|
| wishlists | #4 | Not ranked |
| wishlist | #5 | Not ranked |
| guest wishlist | #5 | Not ranked |
| return to buy | Not ranked | #16 |
No tracked changes.
Both Magic Wishlist & Emails and Wishlist Plus offer a free plan. Magic Wishlist & Emails lists no paid plan with a published price; Wishlist Plus lists no paid plan with a published price. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.
AppRanks cannot separate these two on rating, because neither publishes one. Magic Wishlist & Emails does carry the larger published review base (55 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; Magic Wishlist & Emails has more published reviews to read for user-reported install experience (55 vs 0).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: Magic Wishlist & Emails has 55 published reviews; Wishlist Plus has 0 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. Magic Wishlist & Emails and Wishlist Plus both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Wishlist Plus" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.