Listrak vs OptiStep

Based on the data on this page, Listrak: Email, SMS & Identity is the stronger choice for most Shopify App Store merchants — 5.0★ vs OptiStep's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.

Pricing entry tiers: Listrak: Email, SMS & Identity at Free to install, OptiStep at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Recommended by size: small/early-stage merchants who need fast install and low risk should default to Listrak: Email, SMS & Identity; mid-market and enterprise merchants with specific feature requirements should evaluate both — OptiStep's 0-review base may include the workflow context that matches your specific use case better than Listrak: Email, SMS & Identity's broader-but-shallower coverage.

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Is Listrak: Email, SMS & Identity or OptiStep cheaper?

Both Listrak: Email, SMS & Identity and OptiStep offer paid plans only. Listrak: Email, SMS & Identity starts at Free to install; OptiStep starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.

Should I choose Listrak: Email, SMS & Identity or OptiStep?

AppRanks cannot separate these two on rating, because neither publishes one. Listrak: Email, SMS & Identity does carry the larger published review base (23 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Listrak: Email, SMS & Identity or OptiStep?

Both apps are one-click installs from the Shopify App Store. Listrak: Email, SMS & Identity has the deeper published review base (23 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Shopify App Store merchants?

Listrak: Email, SMS & Identity typically suits early-stage and growth-mode teams based on its published review base (23 reviews). OptiStep typically suits early-stage and growth-mode teams based on its published review base (0 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

Can I migrate data between Listrak: Email, SMS & Identity and OptiStep?

Migration support varies by app and category. Listrak: Email, SMS & Identity and OptiStep both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from OptiStep" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.