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Laylo iconLaylo
vs
Privy ‑ Email, SMS & Pop Ups iconPrivy ‑
Home/Shopify App Store/Compare/Laylo vs Privy ‑ Email, SMS & Pop Ups

Laylo vs Privy ‑

Side-by-side comparison · 24 data points

Laylo icon

Laylo

0.0·0reviews

Laylo: Instant Drop Notifications across SMS, DM and Email

Shopify$25/month
Change
OverviewMetadataPricingFeaturesCategoriesCategory featuresRankingsFeaturedActivityQualityApp detailsRelated

1. Listing metadata

Field-level data
LayloPrivy ‑
Tagline“Laylo: Instant Drop Notifications across SMS, DM and Email”58 chars“Your all-in-one ecommerce platform to grow your sales with popups, email, and SMS marketing.”92 chars
Description371 / 500 chars74% used481 / 500 chars96% used
Screenshots4 images3 images
Languages
English
EnglishFrenchSpanishPortuguese (Brazil)
Platforms
Shopify
Shopify
Developer
Laylo, Inc.
Privy Operations
ListedJanuary 26, 2023June 24, 2015
Last updated
Reset
Privy ‑ Email, SMS & Pop Ups icon

Privy ‑

4.5·4.1kreviews

Your all-in-one ecommerce platform to grow your sales with popups, email, and SMS marketing.

ShopifyFrom $24/month
Change

At a glance

10 metrics · auto-computed
Feature comparison between Laylo and Privy ‑ Email, SMS & Pop Ups
MetricLayloPrivy ‑ Email, SMS & Pop Ups
Rating—4.5 ★
Total reviews04.1k
Free plan——
Pricing$25/month★ From $24/month
Built for Shopify——
Pricing tiers1 tier★ 3 tiers
Listed features3★ 5
Featured placements—1
Languages1 supported4 supported
Listed sinceJan 2023Jun 2015

AppRanks verdict

Generated from live data on this page

Based on the data on this page, Privy ‑ Email, SMS & Pop Ups is the stronger choice for most Shopify App Store merchants — 4.5★ vs Laylo's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base. Pricing sits in similar territory: Laylo at $25/month, Privy ‑ Email, SMS & Pop Ups at From $24/month (within ~25% of each other on the entry tier). At this overlap, total cost of ownership comes from how per-tier capacity gates align with your order volume — confirm both apps' upgrade triggers against your projected scale before deciding. Privy ‑ Email, SMS & Pop Ups has the larger user base (4,083 reviews vs 0), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Laylo's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Privy ‑ Email, SMS & Pop Ups; mid-market and enterprise merchants with specific feature requirements should evaluate both — Laylo's 0-review base may include the workflow context that matches your specific use case better than Privy ‑ Email, SMS & Pop Ups's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Laylo audit • Privy ‑ Email, SMS & Pop Ups audit

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—

2. Pricing & plans

Listed prices · monthly · USD
Tier
Laylo
Privy ‑
Paid #1
Pro
25
  • Unlimited RSVPs
  • Drop appearance customization
  • Instagram DM integration
  • Facebook/Google/TikTok Pixels
  • Message on demand
  • All Basic features
Pop
24
  • Unlimited pop ups and displays
  • Access to all popup types
  • Advanced popup targeting
  • Multi step and mini quiz forms
  • Sync with 3rd parties
  • Beautiful templates
Paid #2
—
Email
30
  • Unlimited email sends and popups
  • Templates for campaigns & flows
  • Pop ups & list growth tools
  • Advanced segmentation & personalization
  • Flow builder for marketing automation
  • Revenue & engagement reporting
  • Dedicated strategists at $150/month
Paid #3
—
Email
45
  • Everything in Email Plan
  • Full access to SMS marketing
  • Advanced SMS targeting & automation
  • Dedicated strategists at $150/month

3. Features

As listed by each developer
Laylo
  • Automatically sync product, customer, and purchase data to your Laylo CRM
  • Send an sms message or email to any customer that has opted into marketing
  • Analyze customer data in chart format by location, and demographic
Privy ‑
  • Easy-to-use drag and drop email editor. Choose from tons of pre-built templates.
  • Get started with SMS marketing. Send after-signup and cart saver texts.
  • Dozens of popup display options to grow your email & SMS marketing lists.
  • Email & SMS automations that work around the clock so you don’t have to.
  • Email & chat support no matter where you start.

4. Categories & rankings

Shared categories on the same row · in-category position inline
Laylo
Privy ‑
Shared
SMS marketing#28 of 153
SMS marketing#22 of 153
—
Marketing#7 of 28
—
Email marketing#40 of 297

5. Category features

Marketplace-curated features per category
SMS marketing5 shared · 16 total
Laylo
  • Bulk messaging
  • Custom segments
  • Personalized messages
  • Scheduled messages
  • Welcome messages
  • —A/B testing
  • —Compliance
  • —Opt-in
  • —Segmentation
  • —Templates
  • —Birthday messages
  • —Cart recovery
  • —Discount codes
  • —Feedback requests
  • —Order tracking
  • —Win-back campaigns
Privy ‑
  • Bulk messaging
  • Custom segments
  • Personalized messages
  • Scheduled messages
  • Welcome messages
  • A/B testing
  • Compliance
  • Opt-in
Email marketing0 shared · 38 total
Laylo
  • —Abandoned cart
  • —Back-in-stock emails
  • —Browse abandonment
  • —Cart emails
  • —Checkout emails
  • —Cross-sell emails
  • —Custom campaigns
  • —Discounts
  • —Drip campaigns
  • —Email campaigns
  • —Exit intent
  • —Follow-up emails
  • —Forms

5. Search rankings

Top 5 keywords · shared rankings prioritized
KeywordLayloPrivy ‑
email#119#20

6. Featured placements & badges

Editorial visibility
Laylo0 all-time · 0 recent

Not featured in any section recently.

Privy ‑1 all-time · 1 recent
  • category · Recommended marketing appsMay 19, 2026

9. App details

Long-form description · keyword frequency
Laylo
Laylo is the Drop CRM for Creators and Brands. Join artists, brands, festivals, sports teams, and creators who use Laylo to power their drop experiences and own their fan data. You can use Laylo’s suite to create drop landing pages, automatically notify fans across Instagram, SMS & Email, and retarget those fans with messaging about new content, merchandise and events.
Top keywords
  • drop3×5.00%
  • laylo3×5.00%
  • brands2×3.33%
  • creators2×3.33%
  • fans2×3.33%
Privy ‑
Shopify businesses use Privy to grow their email & SMS contacts, automate their email marketing, send money-making text messages, and improve their website conversion rates. With Privy, you don’t need to be an expert to design email newsletters, launch website popups, or automate cart saver texts. Privy is built for ease-of-use, so you can spend more time focusing on growing your business. And if you have questions, our support teams are there with you every step of the way.
Top keywords
  • email3×3.80%
  • privy3×3.80%
  • automate2×2.53%
  • website2×2.53%

Frequently asked

Common questions about this comparison

Is Laylo or Privy ‑ Email, SMS & Pop Ups cheaper?

Both Laylo and Privy ‑ Email, SMS & Pop Ups offer paid plans only. Laylo starts at $25/month; Privy ‑ Email, SMS & Pop Ups starts at From $24/month. Compare the per-tier features in the Pricing section above before committing.

Should I choose Laylo or Privy ‑ Email, SMS & Pop Ups?

It depends on what you're optimizing for. Laylo fits better if you prioritize broader integrations; Privy ‑ Email, SMS & Pop Ups is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, Laylo or Privy ‑ Email, SMS & Pop Ups?

Both apps are one-click installs from the Shopify App Store marketplace. Privy ‑ Email, SMS & Pop Ups has more onboarding documentation maturity (4,083 reviews vs 0), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Which works better for small vs large Shopify App Store stores?

Laylo typically suits early-stage and growth-mode stores based on its review-base composition (0 reviews). Privy ‑ Email, SMS & Pop Ups aligns more with early-stage and growth-mode stores (4,083 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

Can I migrate data between Laylo and Privy ‑ Email, SMS & Pop Ups?

Migration support varies by app and category. Laylo and Privy ‑ Email, SMS & Pop Ups both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Laylo" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

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Segmentation
  • Templates
  • Birthday messages
  • Cart recovery
  • Discount codes
  • Feedback requests
  • Order tracking
  • Win-back campaigns
  • —
    Landing pages
  • —Newsletters
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  • —Analytics
  • —Automations
  • —Consent collection
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  • —Reporting
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  • —Tagging
  • —Targeting
  • —Templates
  • —Tracking
  • —Triggers and rules
  • Privy ‑
    • Abandoned cart
    • Back-in-stock emails
    • Browse abandonment
    • Cart emails
    • Checkout emails
    • Cross-sell emails
    • Custom campaigns
    • Discounts
    • Drip campaigns
    • Email campaigns
    • Exit intent
    • Follow-up emails
    • Forms
    • Landing pages
    • Newsletters
    • Pop-ups
    • Price drop emails
    • Promotions
    • SMS campaigns
    • Upsell emails
    • Welcome emails
    • Win-back emails
    • A/B testing
    • Analytics
    • Automations
    • Consent collection
    • Editor tool
    • Email capture list
    • Email domains
    • Import and export
    • Reporting
    • Segmentation
    • SMS capture list
    • Tagging
    • Targeting
    • Templates
    • Tracking
    • Triggers and rules
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