Side-by-side comparison · 24 data points
Display your Instagram Reels, feeds, shoppable videos & UGC as a gallery on your store
| Instafeed ‑ Instagram Feed | Emplifi UGC | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
Collect and curate community content to deliver cross-channel, personal ecommerce experiences.
| Metric | Instafeed ‑ Instagram Feed | Emplifi UGC |
|---|---|---|
| Rating | ★ 4.9 ★ | 4.5 ★ |
| Total reviews | ★ 1.9k | 15 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free to install |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | ★ 3 tiers | 1 tier |
| Listed features | ★ 5 | 3 |
| Featured placements | 6 | — |
| Languages | 15 supported | 1 supported |
| Listed since | Sep 2016 | Jan 2015 |
Based on the data on this page, Instafeed ‑ Instagram Feed is the stronger choice for most Shopify App Store merchants — 4.9★ vs Emplifi UGC's 4.5★ is a meaningful gap that usually reflects real product or support quality differences across the user base. Pricing entry tiers: Instafeed ‑ Instagram Feed at Free plan available, Emplifi UGC at Free to install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Instafeed ‑ Instagram Feed has the larger user base (1,902 reviews vs 15), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Emplifi UGC's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Instafeed ‑ Instagram Feed; mid-market and enterprise merchants with specific feature requirements should evaluate both — Emplifi UGC's 15-review base may include the workflow context that matches your specific use case better than Instafeed ‑ Instagram Feed's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Instafeed ‑ Instagram Feed audit • Emplifi UGC audit
| Listed |
|---|
| Last updated | — | — |
|---|
| Keyword | Instafeed ‑ Instagram Feed | Emplifi UGC |
|---|---|---|
| instafeed | #1 | Not ranked |
| instagram feed | #1 | Not ranked |
| social proof | #6 | Not ranked |
| collection management | Not ranked | #12 |
Not featured in any section recently.
No tracked changes.
Both Instafeed ‑ Instagram Feed and Emplifi UGC offer paid plans only. Instafeed ‑ Instagram Feed starts at Free plan available; Emplifi UGC starts at Free to install. Compare the per-tier features in the Pricing section above before committing.
Instafeed ‑ Instagram Feed has the higher average rating (4.9★ from 1,902 reviews) compared to Emplifi UGC (4.5★ from 15 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Instafeed ‑ Instagram Feed fits better if you prioritize rating consistency; Emplifi UGC is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Instafeed ‑ Instagram Feed has more onboarding documentation maturity (1,902 reviews vs 15), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Instafeed ‑ Instagram Feed typically suits early-stage and growth-mode stores based on its review-base composition (1,902 reviews). Emplifi UGC aligns more with early-stage and growth-mode stores (15 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Instafeed ‑ Instagram Feed and Emplifi UGC both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Emplifi UGC" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
