Side-by-side comparison · 24 data points
Group product images by variant. Display only relevant photos when selecting color, size, or style
| Image Variant Automator | Socialwidget ‑ Instagram Feed | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | |
| Last updated | — |
Turn TikTok & Instagram Feeds into shoppable videos that drive BFCM sales. Build trust and loyalty.
| Metric | Image Variant Automator | Socialwidget ‑ Instagram Feed |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.9 ★ |
| Total reviews | 1 | ★ 628 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | — | 4 tiers |
| Listed features | 4 | ★ 5 |
| Featured placements | — | 1 |
| Languages | 1 supported | 1 supported |
| Listed since | — | Apr 2020 |
Image Variant Automator and Socialwidget ‑ Instagram Feed are evenly matched on rating (5.0★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: Image Variant Automator at Free plan available, Socialwidget ‑ Instagram Feed at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Socialwidget ‑ Instagram Feed has the larger user base (628 reviews vs 1), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Image Variant Automator's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Image Variant Automator audit • Socialwidget ‑ Instagram Feed audit
| Keyword | Image Variant Automator | Socialwidget ‑ Instagram Feed |
|---|---|---|
| instagram feed | Not ranked | #5 |
| shoppable instagram feed | Not ranked | #8 |
| social media | Not ranked | #18 |
| customer service automation | #65 | Not ranked |
| customer support automation | #70 | Not ranked |
Not featured in any section recently.
Both Image Variant Automator and Socialwidget ‑ Instagram Feed offer paid plans only. Image Variant Automator starts at Free plan available; Socialwidget ‑ Instagram Feed starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Image Variant Automator (5.0★, 1 reviews) and Socialwidget ‑ Instagram Feed (4.9★, 628 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Image Variant Automator holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Socialwidget ‑ Instagram Feed has the deeper published review base (628 vs 1), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Image Variant Automator typically suits early-stage and growth-mode teams based on its published review base (1 reviews). Socialwidget ‑ Instagram Feed typically suits early-stage and growth-mode teams based on its published review base (628 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Image Variant Automator and Socialwidget ‑ Instagram Feed both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Image Variant Automator" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
