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Growave: Loyalty & Wishlist iconGrowave
vs
XB Wishlist iconXB Wishlist
Home/Shopify App Store/Compare/Growave: Loyalty & Wishlist vs XB Wishlist

Growave vs XB Wishlist

Side-by-side comparison · 24 data points

Growave: Loyalty & Wishlist icon

Growave

4.8·1.2kreviews

Convert, retain, and grow using one platform: Loyalty, VIP Tiers, Referrals, Reviews & UGC, Wishlist

ShopifyFree plan available
Change
OverviewMetadataPricingFeaturesCategoriesCategory featuresRankingsFeaturedActivityQualityApp detailsRelated

1. Listing metadata

Field-level data
GrowaveXB Wishlist
Tagline“Convert, retain, and grow using one platform: Loyalty, VIP Tiers, Referrals, Reviews & UGC, Wishlist”100 chars“Help shoppers save products, return later, and act on price or stock changes.”77 chars
Description500 / 500 chars100% used493 / 500 chars99% used
Screenshots10 images6 images
Languages
EnglishFrenchJapanesePortuguese (Brazil)German+11 more
English
Platforms
Shopify
Shopify
Developer
Growave
XB
ListedJuly 14, 2014
Reset
XB Wishlist icon

XB Wishlist

4.8·50reviews

Help shoppers save products, return later, and act on price or stock changes.

Built for ShopifyShopifyFree plan available
Change

At a glance

9 metrics · auto-computed
Feature comparison between Growave: Loyalty & Wishlist and XB Wishlist
MetricGrowave: Loyalty & WishlistXB Wishlist
Rating4.8 ★4.8 ★
Total reviews★ 1.2k50
Free planYesYes
PricingFree plan availableFree plan available
Built for Shopify—★ Yes
Pricing tiers★ 4 tiers3 tiers
Listed features55
Languages16 supported1 supported
Listed sinceJul 2014Sep 2024

AppRanks verdict

Generated from live data on this page

Growave: Loyalty & Wishlist and XB Wishlist are evenly matched on rating (4.8★ vs 4.8★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: Growave: Loyalty & Wishlist at Free plan available, XB Wishlist at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Growave: Loyalty & Wishlist has the larger user base (1,225 reviews vs 50), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. XB Wishlist's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Growave: Loyalty & Wishlist audit • XB Wishlist audit

September 4, 2024
Last updated——

2. Pricing & plans

Listed prices · monthly · USD
Tier
Growave
XB Wishlist
Free
FREE
—
  • 100 orders/month (500 total orders)
  • Loyalty points program
  • Wishlist
  • Product Reviews
  • Data imports/exports
  • Growave branding
  • 48hr email support
Free
—
  • Unlimited wishlist items
  • Guest wishlist (no login required)
  • Basic wishlist page
  • Basic analytics
  • Save for Later in cart
Paid #1
ENTRY
49
  • Advanced rewards
  • Referral program and fraud protection
  • Nudges (on-site reminders)
  • Review request email series
  • Shopify POS and Shopify Flow
  • +1 integration (e.g. Klaviyo)
  • Customizable emails
  • 24/7 email support
Basic
11.95
  • Everything in Free
  • Back-in-stock email alerts
  • Price drop notifications
Paid #2
GROWTH
199
  • VIP Tiers program, Store Credit
  • Dedicated loyalty page
  • Shopify POS Loyalty QR
  • Points expiration & Gift cards
  • Account extensions & Review attributes
  • Google Shopping Reviews & Instagram UGC
  • Back-in-stock wishlist emails
  • 5* Onboarding, 24/7 email/chat support
Pro
25.95
  • Everything in Basic
  • Shopify POS integration
  • Advanced email marketing
Paid #3
PLUS
499
  • Checkout extensions
  • Headless: API & SDK
  • Loyalty page custom design
  • Custom reward actions
  • B2B & Unlimited integrations
  • Customer success manager
  • Dedicated launch plan
  • 24/7 email / live chat / phone support
—

3. Features

As listed by each developer
Growave
  • All-in-one platform packed with features proven to drive actual growth
  • Full flexibility to customize app branding or tailor experiences for headless
  • Built for Shopify Plus: powerful checkout and account extensions
  • 24/7 technical support, dedicated CSM and AM, world-class documentation
  • Seamlessly integrates with your stack: Klaviyo, Gorgias, Attentive, TikTok, etc
XB Wishlist
  • Guest wishlists that work before shoppers log in
  • Save for Later from cart and wishlist pages
  • Price drop, back in stock, and low stock alerts
  • Wishlist analytics with top products, cart actions, and checkout data
  • Customize wishlist buttons, icons, popups, and page layouts

4. Categories & rankings

Shared categories on the same row · in-category position inline
Growave
XB Wishlist
Shared
Wishlist#13 of 164
Wishlist#9 of 164
Shared
Wishlists
Wishlists
Loyalty and rewards
—

5. Category features

Marketplace-curated features per category
Loyalty and rewards0 shared · 22 total
Growave
  • Affiliate programs
  • Custom programs
  • Gift card programs
  • Memberships
  • Referrals
  • Reward programs
  • Stamp or punch cards
  • VIP tiers
  • Wishlists
  • Badges
  • Coupons
  • Custom rewards
  • Discounts
  • Donations
  • Free products
  • Free shipping
  • Gift cards
  • Gifts
  • Membership perks
  • Points
  • POS rewards
  • Store credit
XB Wishlist
  • —Affiliate programs
  • —Custom programs
  • —Gift card programs
  • —Memberships
  • —Referrals
  • —Reward programs
  • —Stamp or punch cards
  • —VIP tiers
  • —Wishlists
  • —Badges
  • —Coupons
  • —Custom rewards
  • —Discounts
  • —Donations
Wishlists13 shared · 24 total
Growave
  • Favorites
  • Guest wishlist
  • Public wishlist
  • Save for later
  • Add to cart
  • Dashboard
  • Share links
  • Social sharing

5. Search rankings

Top 5 keywords · shared rankings prioritized
KeywordGrowaveXB Wishlist
registration#561#48

7. Activity in the last 90 days

Tracked changes · pricing, features, copy, screenshots

Growave · 0 changes

No tracked changes.

XB Wishlist · 5 changes

  • May 2descriptionListing copy updated
  • May 2descriptionListing copy updated
  • May 2descriptionListing copy updated
  • May 2descriptionListing copy updated
  • May 2featuresFeatures list updated

9. App details

Long-form description · keyword frequency
Growave
Growave is a flexible retention platform that helps you build customer loyalty, showcase reviews, leverage referral marketing, and boost B2B selling. We offer enterprise-level features without complexity, allowing DTC and B2B brands to focus on one thing: GROWTH. All apps work together to connect you with customers at every stage of the journey: website, checkout, POS, or mobile. Join the world’s fastest-growing brands that choose Growave for effective customer retention, engagement, and loyalty
Top keywords
  • b2b2×2.70%
  • brands2×2.70%
  • customer2×2.70%
  • growave2×2.70%
  • loyalty2×2.70%
  • retention2×2.70%
XB Wishlist
XB Wishlist helps shoppers save products from product cards, product pages, and a dedicated wishlist page. Support guest wishlists, save for later, sharing, multiple lists, and variant-level saves. Re-engage customers with price drop, back in stock, low stock, and reminder emails using System Mail, SMTP, Klaviyo, or Shopify Flow. Track wishlist activity, top products, cart actions, and checkout data, and extend the experience to Customer Accounts, Shopify POS, and product recommendations.
Top keywords
  • product3×4.23%
  • wishlist3×4.23%
  • products2×2.82%
  • save2×2.82%
  • shopify2×2.82%
  • stock2×2.82%

Frequently asked

Common questions about this comparison

Is Growave: Loyalty & Wishlist or XB Wishlist cheaper?

Both Growave: Loyalty & Wishlist and XB Wishlist offer paid plans only. Growave: Loyalty & Wishlist starts at Free plan available; XB Wishlist starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, Growave: Loyalty & Wishlist or XB Wishlist?

Growave: Loyalty & Wishlist (4.8★, 1,225 reviews) and XB Wishlist (4.8★, 50 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose Growave: Loyalty & Wishlist or XB Wishlist?

It depends on what you're optimizing for. Growave: Loyalty & Wishlist fits better if you prioritize broader integrations; XB Wishlist is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, Growave: Loyalty & Wishlist or XB Wishlist?

Both apps are one-click installs from the Shopify App Store marketplace. Growave: Loyalty & Wishlist has more onboarding documentation maturity (1,225 reviews vs 50), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Which works better for small vs large Shopify App Store stores?

Growave: Loyalty & Wishlist typically suits early-stage and growth-mode stores based on its review-base composition (1,225 reviews). XB Wishlist aligns more with early-stage and growth-mode stores (50 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

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  • Advanced analytics
  • Wishlist in account page
  • Advanced styling
  • Multi-language support
  • Export/Import wishlists (CSV)
  • Product recommendations
  • —
    Free products
  • —Free shipping
  • —Gift cards
  • —Gifts
  • —Membership perks
  • —Points
  • —POS rewards
  • —Store credit
  • Custom branding
  • Custom icons
  • Multi-language
  • Price alerts
  • Stock alerts
  • Custom registry
  • Gift registry
  • In-store registry
  • Online registry
  • Conversion analytics
  • Email sharing
  • Import and export
  • Multiple lists
  • Email templates
  • Purchase alerts
  • —Custom layouts
  • XB Wishlist
    • Favorites
    • Guest wishlist
    • Public wishlist
    • Save for later
    • Add to cart
    • Dashboard
    • Share links
    • Social sharing
    • Custom branding
    • Custom icons
    • Multi-language
    • Price alerts
    • Stock alerts
    • —Custom registry
    • —Gift registry
    • —In-store registry
    • —Online registry
    • —Conversion analytics
    • —Email sharing
    • —Import and export
    • —Multiple lists
    • —Email templates
    • —Purchase alerts
    • Custom layouts

    Can I migrate data between Growave: Loyalty & Wishlist and XB Wishlist?

    Migration support varies by app and category. Growave: Loyalty & Wishlist and XB Wishlist both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from XB Wishlist" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

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