Side-by-side comparison · 24 data points
AI-powered Page Builder built for Conversion. Create Sales Funnels with Upsells & A/B Tests
| GemPages Landing Page Builder | Squirrel Upsell & Cross Sell | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
Create upsell & cross-sell rules by any product attribute, enhanced by eye-catching AI badges.
| Metric | GemPages Landing Page Builder | Squirrel Upsell & Cross Sell |
|---|---|---|
| Rating | 4.9 ★ | ★ 5.0 ★ |
| Total reviews | ★ 4.2k | 2 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free |
| Built for Shopify | — | — |
| Pricing tiers | 4 tiers | — |
| Listed features | 5 | 5 |
| Featured placements | 5 | — |
| Languages | 5 supported | 1 supported |
| Listed since | Mar 2017 | Sep 2025 |
GemPages Landing Page Builder and Squirrel Upsell & Cross Sell are evenly matched on rating (4.9★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: GemPages Landing Page Builder at Free plan available, Squirrel Upsell & Cross Sell at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
GemPages Landing Page Builder has the larger user base (4,223 reviews vs 2), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Squirrel Upsell & Cross Sell's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: GemPages Landing Page Builder audit • Squirrel Upsell & Cross Sell audit
| Last updated | — | — |
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| Keyword | GemPages Landing Page Builder | Squirrel Upsell & Cross Sell |
|---|---|---|
| pages | #1 | Not ranked |
| landing pages | #1 | Not ranked |
| builder | #2 | Not ranked |
| recommendation quiz | Not ranked | #210 |
| recommendation quizzes | Not ranked | #211 |
Not featured in any section recently.
Both GemPages Landing Page Builder and Squirrel Upsell & Cross Sell offer paid plans only. GemPages Landing Page Builder starts at Free plan available; Squirrel Upsell & Cross Sell starts at Free. Compare the per-tier features in the Pricing section above before committing.
GemPages Landing Page Builder (4.9★, 4,223 reviews) and Squirrel Upsell & Cross Sell (5.0★, 2 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Squirrel Upsell & Cross Sell holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. GemPages Landing Page Builder has the deeper published review base (4,223 vs 2), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
GemPages Landing Page Builder typically suits early-stage and growth-mode teams based on its published review base (4,223 reviews). Squirrel Upsell & Cross Sell typically suits early-stage and growth-mode teams based on its published review base (2 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. GemPages Landing Page Builder and Squirrel Upsell & Cross Sell both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Squirrel Upsell & Cross Sell" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
