Side-by-side comparison
Create fully custom, responsive forms to collect wholesale applications, leads, feedback, etc.
Create customizable forms with a Form builder, collect submissions, and automate workflows with ease
| Metric | FormLab ‑ Custom Form Builder | Rich Form Builder |
|---|---|---|
| Rating | — | 5.0 ★ |
| Total reviews | 0 | 4 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free |
| Pricing tiers | 3 tiers | — |
| Listed features | 4 | ★ 5 |
| Languages | 1 supported | 1 supported |
On the measured data here, Rich Form Builder leads on more dimensions (3 vs 1). Pick FormLab if one of the points where it leads is what you need.
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: FormLab ‑ Custom Form Builder audit • Rich Form Builder audit
| Field | FormLab ‑ Custom Form Builder | Rich Form Builder |
|---|---|---|
| Tagline | ||
| Listing audit | 81/100 listing audit | 85/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
| Listed since |
|---|
| Jun 2026 |
| Aug 2026 |
| Listed |
|---|
| Keyword | FormLab ‑ Custom Form Builder | Rich Form Builder |
|---|---|---|
| form builder | #51 | #16 |
| product feedback | #71 | #22 |
| form | #119 | #31 |
| forms | #128 | #31 |
| survey | #197 | #48 |
Rich Form Builder is cheaper to start with — it offers a free plan and FormLab ‑ Custom Form Builder doesn't list one. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.
AppRanks cannot separate these two on rating, because neither publishes one. Rich Form Builder does carry the larger published review base (4 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; Rich Form Builder has more published reviews to read for user-reported install experience (4 vs 0).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: FormLab ‑ Custom Form Builder has 0 published reviews; Rich Form Builder has 4 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. FormLab ‑ Custom Form Builder and Rich Form Builder both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from FormLab ‑ Custom Form Builder" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.