Side-by-side comparison · 24 data points
Create any type of contact form, custom forms or multi step order forms for your store easily.
| EM Form Builder | REVIEWS.io Product Reviews App | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Collect product & company reviews, photo reviews & UGC, powered by AI analytics.
| Metric | EM Form Builder | REVIEWS.io Product Reviews App |
|---|---|---|
| Rating | 4.7 ★ | 4.7 ★ |
| Total reviews | 39 | ★ 758 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | ★ 4 tiers | 3 tiers |
| Listed features | 5 | 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Jul 2017 | Aug 2014 |
EM Form Builder and REVIEWS.io Product Reviews App are evenly matched on rating (4.7★ vs 4.7★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: EM Form Builder at Free plan available, REVIEWS.io Product Reviews App at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
REVIEWS.io Product Reviews App has the larger user base (758 reviews vs 39), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. EM Form Builder's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: EM Form Builder audit • REVIEWS.io Product Reviews App audit
| Keyword | EM Form Builder | REVIEWS.io Product Reviews App |
|---|---|---|
| survey | #53 | #147 |
| product feedback | #31 | #206 |
| form | #41 | #204 |
| forms | #43 | #203 |
| conditional logic | #225 | #73 |
No tracked changes.
Both EM Form Builder and REVIEWS.io Product Reviews App offer paid plans only. EM Form Builder starts at Free plan available; REVIEWS.io Product Reviews App starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
EM Form Builder (4.7★, 39 reviews) and REVIEWS.io Product Reviews App (4.7★, 758 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
AppRanks cannot separate these two on rating — both sit at 4.7★. REVIEWS.io Product Reviews App does carry the larger published review base (758 vs 39). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. REVIEWS.io Product Reviews App has the deeper published review base (758 vs 39), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
EM Form Builder typically suits early-stage and growth-mode teams based on its published review base (39 reviews). REVIEWS.io Product Reviews App typically suits early-stage and growth-mode teams based on its published review base (758 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. EM Form Builder and REVIEWS.io Product Reviews App both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from EM Form Builder" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
