Side-by-side comparison · 24 data points
Track events once. Route clean conversion signals to ads and analytics.
| Events Gateway | Ⓩ Facebook Pixel Tiktok Pixel | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
Optimize ads via Pixel tracking on Facebook, Meta, TikTok, Snapchat — boost COD capture effectively.
| Metric | Events Gateway: Pixels for Ads | Ⓩ Facebook Pixel Tiktok Pixel |
|---|---|---|
| Rating | — | 5.0 ★ |
| Total reviews | 0 | 166 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free plan available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 2 tiers | ★ 4 tiers |
| Listed features | 3 | ★ 5 |
| Featured placements | — | 2 |
| Languages | 32 supported | 1 supported |
| Listed since | Jun 2026 | Jan 2024 |
Based on the data on this page, Ⓩ Facebook Pixel Tiktok Pixel is the stronger choice for most Shopify App Store merchants — 5.0★ vs Events Gateway: Pixels for Ads's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Events Gateway: Pixels for Ads at Free to install, Ⓩ Facebook Pixel Tiktok Pixel at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Ⓩ Facebook Pixel Tiktok Pixel has the larger user base (166 reviews vs 0), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Events Gateway: Pixels for Ads's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Ⓩ Facebook Pixel Tiktok Pixel; mid-market and enterprise merchants with specific feature requirements should evaluate both — Events Gateway: Pixels for Ads's 0-review base may include the workflow context that matches your specific use case better than Ⓩ Facebook Pixel Tiktok Pixel's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Events Gateway: Pixels for Ads audit • Ⓩ Facebook Pixel Tiktok Pixel audit
| Last updated | — | — |
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| Keyword | Events Gateway | Ⓩ Facebook Pixel Tiktok Pixel |
|---|---|---|
| tiktok pixel | #20 | #3 |
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Both Events Gateway: Pixels for Ads and Ⓩ Facebook Pixel Tiktok Pixel offer paid plans only. Events Gateway: Pixels for Ads starts at Free to install; Ⓩ Facebook Pixel Tiktok Pixel starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
AppRanks cannot separate these two on rating, because neither publishes one. Ⓩ Facebook Pixel Tiktok Pixel does carry the larger published review base (166 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Ⓩ Facebook Pixel Tiktok Pixel has the deeper published review base (166 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Events Gateway: Pixels for Ads typically suits early-stage and growth-mode teams based on its published review base (0 reviews). Ⓩ Facebook Pixel Tiktok Pixel typically suits early-stage and growth-mode teams based on its published review base (166 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Events Gateway: Pixels for Ads and Ⓩ Facebook Pixel Tiktok Pixel both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Events Gateway: Pixels for Ads" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
