Side-by-side comparison · 24 data points
E2E Wishlist lets customers save products for later, encouraging return visits and future purchases.
| E2E Wishlist | Wishlist Hero | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated |
| Metric | E2E Wishlist | Wishlist Hero |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.7 ★ |
| Total reviews | 1 | ★ 410 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | 2 tiers | ★ 4 tiers |
| Listed features | 3 | ★ 5 |
| Featured placements | — | 1 |
| Languages | 1 supported | 4 supported |
| Listed since | May 2025 | Dec 2019 |
E2E Wishlist edges out Wishlist Hero on rating (5.0★ vs 4.7★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.
Pricing entry tiers: E2E Wishlist at Free plan available, Wishlist Hero at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Wishlist Hero has the larger user base (410 reviews vs 1), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. E2E Wishlist's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to E2E Wishlist; mid-market and enterprise merchants with specific feature requirements should evaluate both — Wishlist Hero's 410-review base may include the workflow context that matches your specific use case better than E2E Wishlist's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: E2E Wishlist audit • Wishlist Hero audit
| — |
| Keyword | E2E Wishlist | Wishlist Hero |
|---|---|---|
| wishlist | Not ranked | #4 |
| wishlists | Not ranked | #4 |
| wishlist saving and sharing | Not ranked | #5 |
Not featured in any section recently.
No tracked changes.
Both E2E Wishlist and Wishlist Hero offer paid plans only. E2E Wishlist starts at Free plan available; Wishlist Hero starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
E2E Wishlist has the higher average rating (5.0★ from 1 reviews) compared to Wishlist Hero (4.7★ from 410 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
E2E Wishlist holds the higher average rating (5.0★ vs 4.7★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Wishlist Hero has the deeper published review base (410 vs 1), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
E2E Wishlist typically suits early-stage and growth-mode teams based on its published review base (1 reviews). Wishlist Hero typically suits early-stage and growth-mode teams based on its published review base (410 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. E2E Wishlist and Wishlist Hero both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from E2E Wishlist" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
