Side-by-side comparison · 24 data points
Take unlimited bookings and appointment on your calendar. Booking app for events, rental & service
| Appointment Booking Cowlendar | Mercuri SMS Marketing WhatsApp | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
Grow with SMS Marketing & WhatsApp. Send campaigns, recover abandoned carts & automate alerts.
| Metric | Appointment Booking Cowlendar | Mercuri SMS Marketing WhatsApp |
|---|---|---|
| Rating | 4.9 ★ | ★ 5.0 ★ |
| Total reviews | ★ 2.1k | 16 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free trial available |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | ★ 4 tiers | 3 tiers |
| Listed features | 5 | 5 |
| Featured placements | 4 | — |
| Languages | 7 supported | 1 supported |
| Listed since | Jan 2022 | Dec 2023 |
Appointment Booking Cowlendar and Mercuri SMS Marketing WhatsApp are evenly matched on rating (4.9★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: Appointment Booking Cowlendar at Free plan available, Mercuri SMS Marketing WhatsApp at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Appointment Booking Cowlendar has the larger user base (2,089 reviews vs 16), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Mercuri SMS Marketing WhatsApp's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Appointment Booking Cowlendar audit • Mercuri SMS Marketing WhatsApp audit
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| Last updated | — | — |
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| Keyword | Appointment Booking Cowlendar | Mercuri SMS Marketing WhatsApp |
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| #225 | #66 |
Not featured in any section recently.
Both Appointment Booking Cowlendar and Mercuri SMS Marketing WhatsApp offer paid plans only. Appointment Booking Cowlendar starts at Free plan available; Mercuri SMS Marketing WhatsApp starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
Appointment Booking Cowlendar (4.9★, 2,089 reviews) and Mercuri SMS Marketing WhatsApp (5.0★, 16 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. Appointment Booking Cowlendar fits better if you prioritize broader integrations; Mercuri SMS Marketing WhatsApp is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Appointment Booking Cowlendar has more onboarding documentation maturity (2,089 reviews vs 16), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Appointment Booking Cowlendar typically suits early-stage and growth-mode stores based on its review-base composition (2,089 reviews). Mercuri SMS Marketing WhatsApp aligns more with early-stage and growth-mode stores (16 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Appointment Booking Cowlendar and Mercuri SMS Marketing WhatsApp both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Mercuri SMS Marketing WhatsApp" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
