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Clay • B2B Wholesale Lock vs ID‑o‑matic
Side-by-side comparison
Clay • B2B Wholesale Lock
Sell privately to the customers you choose by hiding products, prices, and pages on your store
Built for ShopifyshopifyFree
ID‑o‑matic
The app synchronizes the Shop Customers with the credentials of the merchant's existing systems.
shopifyFree
At a glance
| Metric | Clay • B2B Wholesale Lock | ID‑o‑matic |
|---|---|---|
| Rating | 5.0 ★ | — |
| Total reviews | 23 | 0 |
| Free plan | Yes | Yes |
| Pricing | Free | Free |
| Built for Shopify | ★ Yes | — |
| Listed features | ★ 5 | 3 |
| Languages | 1 supported | 1 supported |
| Listed since | Mar 2026 | Dec 2024 |
AppRanks verdict
Generated from live data on this pageThe call
Clay • B2B Wholesale Lock and ID‑o‑matic each lead on different measured dimensions — pick by the one that matters most to you.
Where Clay • B2B Wholesale Lock leads
- Ranks higher in Accounts and login: #11 vs #163 of 236.
- Lists Activation link, Approve requests and Custom rules (+11 more) in its marketplace category features; ID‑o‑matic doesn't.
Where ID‑o‑matic leads
- Lists Accounts portal, Profiles and Single sign-on (SSO) (+1 more) in its marketplace category features; Clay • B2B Wholesale Lock doesn't.
How this is generated
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: Clay • B2B Wholesale Lock audit • ID‑o‑matic audit
1. Listing metadata
Field-level data| Field | Clay • B2B Wholesale Lock | ID‑o‑matic |
|---|---|---|
| Tagline | ||
| Listing audit | 85/100 listing audit | 79/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
2. Features
As listed by each developerClay • B2B Wholesale Lock
- Lock products, collections, prices, or entire pages — anything on your store
- Choose what shoppers see: hide it, redirect them, or ask them to log in first
- Hand out keys by customer tag, specific customer, or a shared passcode link
- Show different shoppers a different version of your store, automatically
- Create as many lock rules as you need and switch them on or off anytime
ID‑o‑matic
- Synchronization of Shopify Customers with the merchant's existing CIAM
- For Amazon (AWS) Cognito, Azure AD B2C, Google (GCP) Identity Platform, and Okta
- Works well with Shopify New Customer Login, simplifying passwords management
3. Categories & rankings
Shared categories on the same row · in-category position inlineClay • B2B Wholesale Lock
ID‑o‑matic
Wholesale#22 of 385
—
4. Category features
Marketplace-curated features per categoryAccounts and login2 shared · 15 total
Only in Clay • B2B Wholesale Lock
- Activation link
- Registration forms
- Tagging
- Approve requests
- Custom rules
- Hide content
- Lock pages
- Restrict access
- Secret link
Only in ID‑o‑matic
- Single sign-on (SSO)
- Social login
- Accounts portal
- Profiles
Listed by both (2)
- Email verification
- Custom fields
Wholesale0 shared · 5 total
Only in Clay • B2B Wholesale Lock
- Customer groups
- Customer tagging
- Price locking
- Wholesale login
- Product visibility
Only in ID‑o‑matic
None
5. Search rankings
Top 5 keywords · shared rankings prioritized| Keyword | Clay • B2B Wholesale Lock | ID‑o‑matic |
|---|---|---|
| wholesale lock | #3 | Not ranked |
| password protection | #4 | Not ranked |
| shoppers see | #4 | Not ranked |
6. App details
Long-form descriptionClay • B2B Wholesale Lock
Running a wholesale catalog, a members-only shop, a VIP early-access drop, or a store that should only open after login? You need a way to show the right products and prices to the right shoppers - and keep everyone else out. Clay Lock lets you do exactly that. Pick what to lock, choose what locked shoppers see, and hand the key only to the customers you want. One store, many tailored buying experiences for the audiences that matter to you. Here's how Clay Lock helps:
ID‑o‑matic
The app synchronizes the Shopify Customers email, name and phone with the merchant's CIAM (Customer Identity and Access Management), eliminating the need to maintain the information in 2 places. Ideal for merchants selling services/subscriptions that require customer's login into their existing website and CIAM. When Shopify Customers are created or updated, their information is replicated in one of 4 supported CIAMs: Amazon (AWS) Cognito, Azure AD B2C, Google (GCP) Identity Platform, and Okta.
Frequently asked
Common questions about this comparisonIs Clay • B2B Wholesale Lock or ID‑o‑matic cheaper?
Both Clay • B2B Wholesale Lock and ID‑o‑matic offer a free plan. Clay • B2B Wholesale Lock lists no paid plan with a published price; ID‑o‑matic lists no paid plan with a published price. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.
Should I choose Clay • B2B Wholesale Lock or ID‑o‑matic?
AppRanks cannot separate these two on rating, because neither publishes one. Clay • B2B Wholesale Lock does carry the larger published review base (23 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Which is faster to set up, Clay • B2B Wholesale Lock or ID‑o‑matic?
Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; Clay • B2B Wholesale Lock has more published reviews to read for user-reported install experience (23 vs 0).
Which works better for small vs large Shopify App Store merchants?
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: Clay • B2B Wholesale Lock has 23 published reviews; ID‑o‑matic has 0 published reviews. Compare plan limits and pricing tiers against your own volume.
Can I migrate data between Clay • B2B Wholesale Lock and ID‑o‑matic?
Migration support varies by app and category. Clay • B2B Wholesale Lock and ID‑o‑matic both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from ID‑o‑matic" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
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