Buy Button channel vs TapClicks

Create a Buy Button for any product or collection and add it to a website or blog. Use the Buy Button editor to match the style and colors of your brand, then copy and paste the HTML code to your platform of choice. You can create quick checkout links that send shoppers directly to your checkout page. Choose a single product and variant, then copy your link to any email, direct message, or social media post.

TapClicks is a Marketing Automation Platform that has multiple products that allow organizations to bring all of their performance metrics into one place, enabling marketers to spend less time pulling data and more time on delivering value to their customers.