Side-by-side comparison · 24 data points
Powerful reporting & analytics. Explore your data and automate reports. Custom report service.
| BR ‑ Better Reports | GA4 Google Analytics 4 ‑ GTM | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — |
Prevent purchase data loss caused by ad blockers. Get reliable GA4 tracking for your store.
| Metric | BR ‑ Better Reports | GA4 Google Analytics 4 ‑ GTM |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.6 ★ |
| Total reviews | ★ 1.2k | 11 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free trial available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | ★ 5 | 4 |
| Languages | 1 supported | 1 supported |
| Listed since | Feb 2017 | Dec 2022 |
Based on the data on this page, BR ‑ Better Reports is the stronger choice for most Shopify App Store merchants — 5.0★ vs GA4 Google Analytics 4 ‑ GTM's 4.6★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: BR ‑ Better Reports at Free trial available, GA4 Google Analytics 4 ‑ GTM at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
BR ‑ Better Reports has the larger user base (1,198 reviews vs 11), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. GA4 Google Analytics 4 ‑ GTM's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to BR ‑ Better Reports; mid-market and enterprise merchants with specific feature requirements should evaluate both — GA4 Google Analytics 4 ‑ GTM's 11-review base may include the workflow context that matches your specific use case better than BR ‑ Better Reports's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: BR ‑ Better Reports audit • GA4 Google Analytics 4 ‑ GTM audit
| Keyword | BR ‑ Better Reports | GA4 Google Analytics 4 ‑ GTM |
|---|---|---|
| analytics | #3 | #21 |
No tracked changes.
Both BR ‑ Better Reports and GA4 Google Analytics 4 ‑ GTM offer paid plans only. BR ‑ Better Reports starts at Free trial available; GA4 Google Analytics 4 ‑ GTM starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
BR ‑ Better Reports has the higher average rating (5.0★ from 1,198 reviews) compared to GA4 Google Analytics 4 ‑ GTM (4.6★ from 11 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
BR ‑ Better Reports holds the higher average rating (5.0★ vs 4.6★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. BR ‑ Better Reports has the deeper published review base (1,198 vs 11), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
BR ‑ Better Reports typically suits early-stage and growth-mode teams based on its published review base (1,198 reviews). GA4 Google Analytics 4 ‑ GTM typically suits early-stage and growth-mode teams based on its published review base (11 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. BR ‑ Better Reports and GA4 Google Analytics 4 ‑ GTM both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from GA4 Google Analytics 4 ‑ GTM" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
