Side-by-side comparison · 24 data points
Powerful reporting & analytics. Explore your data and automate reports. Custom report service.
| BR ‑ Better Reports | Essential CRO Split AB Testing | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — |
AB Test & Split Test Theme Templates: CRO Tool for Template Testing, Theme Optimization & Page Test.
| Metric | BR ‑ Better Reports | Essential CRO Split AB Testing |
|---|---|---|
| Rating | 5.0 ★ | 5.0 ★ |
| Total reviews | ★ 1.2k | 25 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 4 tiers | — |
| Listed features | 5 | 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Feb 2017 | Jun 2025 |
BR ‑ Better Reports and Essential CRO Split AB Testing are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: BR ‑ Better Reports at Free trial available, Essential CRO Split AB Testing at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. BR ‑ Better Reports has the larger user base (1,155 reviews vs 25), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Essential CRO Split AB Testing's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: BR ‑ Better Reports audit • Essential CRO Split AB Testing audit
| Keyword | BR ‑ Better Reports | Essential CRO Split AB Testing |
|---|---|---|
| reporting | #2 | Not ranked |
| reports | #3 | Not ranked |
| report | #3 | Not ranked |
| split | Not ranked | #3 |
| testing | Not ranked | #5 |
No tracked changes.
Both BR ‑ Better Reports and Essential CRO Split AB Testing offer paid plans only. BR ‑ Better Reports starts at Free trial available; Essential CRO Split AB Testing starts at Free. Compare the per-tier features in the Pricing section above before committing.
BR ‑ Better Reports (5.0★, 1,155 reviews) and Essential CRO Split AB Testing (5.0★, 25 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. BR ‑ Better Reports fits better if you prioritize broader integrations; Essential CRO Split AB Testing is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. BR ‑ Better Reports has more onboarding documentation maturity (1,155 reviews vs 25), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
BR ‑ Better Reports typically suits early-stage and growth-mode stores based on its review-base composition (1,155 reviews). Essential CRO Split AB Testing aligns more with early-stage and growth-mode stores (25 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. BR ‑ Better Reports and Essential CRO Split AB Testing both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Essential CRO Split AB Testing" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
